Persian Blue
General Information about Persian Blue
Persian Blue, with the hex code #1D32B9, is a deep and captivating shade of blue that evokes feelings of tranquility and depth. It's located in the blue region of the color spectrum, exhibiting a strong saturation and a relatively low lightness value. In RGB color space, it is composed of 11.4% red, 19.6% green, and 72.5% blue. In the CMYK color model, commonly used for printing, Persian Blue consists of 84% cyan, 73% magenta, 0% yellow, and 27% black. This color is often associated with royalty, wisdom, and stability. Its use in design can convey a sense of trustworthiness and sophistication. The color originates from ancient Persia where lapis lazuli, a semiprecious stone with similar coloration, was highly prized. Lapis lazuli was often used to create pigments in paints and dyes, leading to the association of this particular shade of blue with the region.
The accessibility of #1D32B9 (Persian Blue) needs careful consideration in web design. Due to its dark hue, it's imperative to use it with light-colored text to ensure sufficient contrast, meeting WCAG (Web Content Accessibility Guidelines) standards for readability. A contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. Using this color for interactive elements like buttons or links requires clear visual cues, such as hover effects or underlines, to aid users with visual impairments. When using this color as background consider users with light sensitivity, as bright screens might cause discomfort. Proper testing with accessibility tools and diverse user groups is essential to guarantee an inclusive and user-friendly experience. Providing alternative themes with higher contrast options can further enhance accessibility.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design Accent
In web design, Persian Blue can serve as a strong accent color for headers, navigation bars, or call-to-action buttons. Its richness commands attention, guiding users to key interactive elements. When integrated thoughtfully with a clean, minimalist layout, it conveys sophistication and reliability. However, overusing it can be overwhelming, so it's best paired with neutral backgrounds like white, light gray, or off-white. Proper color spacing and hierarchy are essential to maintain balance and ensure visual appeal. This color is best used for Fintech or software companies that wants to convey trust to its users.
Fashion Accent
In fashion, Persian Blue can be used in evening wear to give an elegant and royal vibe. The color will pair well with silver or gold accessories. Jewelery such as sapphires will complement this color greatly. For daily outfits, a cardigan or scarf in Persian Blue can be a great addition to neutral colored outfits. In men's fashion, ties or pocket squares in this shade can add a touch of class to formal attire. The color is best used in combination with white, gray, or black clothing.
Corporate Branding
Persian Blue can be incorporated into branding to evoke feelings of trust, stability, and authority. It works particularly well for financial institutions, technology companies, or organizations seeking to establish credibility. It is suitable for logos, website designs, and marketing materials. However, it's important to use it judiciously, as overuse can come across as cold or unapproachable. Combining it with warmer colors like gold or orange can balance its coolness and create a more inviting brand image. This color is best for conservative brands that wants to build trust.