Big Stone
General Information about #1D2D41
#1D2D41, also known as Big Stone, is a dark, muted shade of blue-gray. It belongs to the family of cool colors and evokes feelings of calmness, stability, and sophistication. In the RGB color model, it is composed of 11.4% red, 17.6% green, and 25.5% blue. In the CMYK color model, it consists of 55% cyan, 31% magenta, 0% yellow, and 75% black. This color is often associated with professionalism and is commonly used in corporate branding and web design to convey a sense of trustworthiness and reliability. Its hexadecimal representation is #1D2D41, which is widely used in HTML and CSS for defining web page colors.
The hex color #1D2D41, also known as Big Stone, presents some accessibility challenges, especially concerning color contrast. When used as a background color, sufficient contrast is crucial for readability. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. Pairing #1D2D41 with light text colors like #FFFFFF (white) might provide adequate contrast, but it's essential to test this using accessibility tools. Darker text colors will almost certainly fail contrast requirements. Using this color for decorative elements is acceptable as long as essential information is not conveyed using this color alone. Consider providing alternative visual cues to ensure accessibility for all users, including those with visual impairments.
Shades
Digital Color Formats
Alternative colors
- #2e3e52
A slightly lighter shade that offers improved contrast when paired with darker text, maintaining a similar aesthetic.
- #30343a
A desaturated variant that can serve as a neutral background, allowing other colors to stand out.
- #37474f
A similar color with higher luminosity which can be used in designs that require better readability or visibility.
Applications
Web Design Backgrounds
In web design, #1D2D41 can create a sense of sophistication and depth. It is particularly suitable for backgrounds in header sections or sidebars, especially for websites related to technology, finance, or corporate services. Combining it with complementary colors or lighter shades of gray can produce an elegant and professional look. This color can also be effectively used for text to provide a dark and calm feeling to the reader, especially in articles and blog posts. Due to the limited contrast, the usage as a background is not advisable, but can be used if contrast is ensured by other elements.
Interior Design Accent
In interior design, #1D2D41 can be used as an accent color in living rooms or bedrooms to create a cozy and relaxing atmosphere. Consider painting a feature wall in this color and pairing it with lighter furniture and accessories to balance the darkness. It can be combined with warm colors to create a sense of balance, or cooler colors to amplify the calm, serene vibe. As it is quite a dark color, it shouldn't be used as the predominant colour in a room.
Corporate Branding
This color is a good choice for branding relating to corporate identity as it transmits a sense of professionalism and reliability. It works especially well in logos, brochures, and marketing materials for businesses aiming to convey trust and stability. It can be complemented with silver or gold accents for a touch of luxury and sophistication. The color evokes a sense of confidence and can be used as the main color in the corporate guidelines.