Jacksons Purple
General Information about Jackson's Purple
The hex color #1D277E, also known as Jackson's Purple, is a dark shade of purple with strong blue undertones. It resides in the blue-violet region of the color spectrum. This color evokes feelings of sophistication, mystery, and depth. In color psychology, purple is often associated with royalty, creativity, and wisdom. The RGB (Red, Green, Blue) values of #1D277E are R:29, G:39, B:126. Its CMYK (Cyan, Magenta, Yellow, Key/Black) values are C:77, M:69, Y:0, K:51. This color is not very bright (low luminance) and has high saturation. Due to its high blue value, it will appear darker than other colors with similar saturation but less blue. It is most suitable for backgrounds and other supporting design elements, instead of the primary color.
The color #1D277E, also known as Jackson's Purple, presents some accessibility challenges, particularly in text applications. Due to its dark hue, it requires careful consideration of contrast ratios to ensure readability. When used as a background color, it's essential to pair it with a light-colored text (e.g., white or a very pale yellow) to meet WCAG (Web Content Accessibility Guidelines) standards for contrast. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Conversely, if used as a text color, a light background is crucial. Avoid pairing it with similar dark shades as this will make the text difficult, if not impossible, to read for users, especially those with visual impairments. Furthermore, consider providing alternative visual cues besides color alone to convey information. For example, use icons or text labels in addition to color coding to enhance accessibility for color-blind users.
Shades
Digital Color Formats
Alternative colors
A slightly lighter shade of purple that offers improved contrast against dark backgrounds.
A more vibrant purple that can be used to create a sense of energy and excitement.
A dark blue, near to purple, with a slightly lighter tint. Can be used as an alternative for text where better readability is needed.
Applications
Web Design
Jackson's Purple can be used to create a sophisticated and luxurious feel in web designs. It is particularly effective when combined with gold or silver accents. It may also be used for call to action buttons. When combined with light colors, this could be a very effective button. Be aware of the contrast and readability though, as Jackson's Purple is a very dark color.
Beauty Products
This shade of purple can be used in cosmetic packaging to convey a sense of elegance and mystery. It could be applied to eyeshadows, eyeliners, or lipsticks to create a dramatic look. Combining it with bright colors, such as pink, could give a very good and attractive design.
Interior Design
Jackson's Purple is a good selection to create a relaxing and serene atmosphere. It would be effective in bedrooms or living rooms to convey a sense of peace and tranquility. It is especially effective when used in combination with neutral colors, such as white or gray, to create a balanced and harmonious space.