Jacksons Purple
General Information about Jackson's Purple (#1D247E)
The hexadecimal color code #1D247E represents a dark shade of blue-purple, often referred to as Jackson's Purple. In the RGB (Red, Green, Blue) color model, it is composed of 11.4% red, 14.1% green, and 49.4% blue. This combination creates a deep, rich hue that is reminiscent of royalty and sophistication. The color's perceived darkness is due to its low values in the red and green channels, which are significantly lower than the blue channel. In the CMYK (Cyan, Magenta, Yellow, Key/Black) color model, #1D247E consists of 77% cyan, 71% magenta, 0% yellow, and 51% black. This indicates that a significant amount of cyan and magenta ink is required to produce this color in print media.
The hex color #1D247E, also known as Jackson's Purple, presents some accessibility challenges. Due to its dark nature, it's crucial to ensure sufficient contrast when pairing it with text or other interface elements. A light color, such as a pale yellow or off-white, would be necessary to meet WCAG (Web Content Accessibility Guidelines) standards for readability. Using this color for purely decorative purposes is fine, but avoid using it for important information without carefully considering contrast ratios. Tools like the WebAIM contrast checker can help determine if the contrast is sufficient. Also, consider users with visual impairments, including color blindness, who may not perceive this color accurately. Providing alternative visual cues, such as icons or text labels, can enhance accessibility. When using #1D247E as a background color, make sure to test the design on different devices and screen sizes to ensure optimal visibility and usability.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Jackson's Purple can be employed to create a sophisticated and elegant aesthetic. It works particularly well for headers, footers, and backgrounds in websites related to luxury goods, fashion, or creative agencies. It evokes a sense of mystery and exclusivity. Consider using it sparingly as an accent color to highlight important calls to action or key information. In user interfaces, this color can be used to differentiate sections or to indicate a selected state. However, ensure that sufficient contrast is maintained with text and other interactive elements to meet accessibility standards. Pair it with lighter shades of purple, gray, or cream to balance the depth and intensity of the color.
Fashion and Interior Design
In fashion, Jackson's Purple translates into garments with a regal and mysterious allure. A full-length dress in this shade exudes sophistication, while smaller accessories like scarves or hats add a touch of elegance to any outfit. The color works well with both light and dark complexions, offering a versatile option for designers. Consider pairing it with gold or silver accents for a luxurious feel. In interior design, this color is suitable for creating an intimate and cozy atmosphere in bedrooms, living rooms or studies. Use it on accent walls, upholstery, or decorative items such as cushions and curtains. Complement it with warm lighting and natural materials like wood and leather for a balanced look.
Branding
In branding, #1D247E suggests sophistication, creativity, and trust. It's often used for companies that want to convey a sense of innovation combined with reliability. This color will also do well when combined with a minimal design that conveys class.