Jacksons Purple
General Information about Jackson's Purple
The hex color #1D1D97, also known as Jackson's Purple, is a dark shade of blue-purple. It's composed of 11.4% red, 11.4% green, and 59.2% blue. In the RGB color model, this equates to R:29, G:29, B:151. In the CMYK color model, it is composed of C:81, M:81, Y:0, K:41. This color is often associated with royalty, luxury, and sophistication. In terms of perception, dark purples tend to evoke feelings of mystery and creativity. It is a color that is often used to convey a sense of depth and intensity. Its usage can range from creating visually striking designs to evoking specific emotions within the viewer. Dark purple is also a color that tends to work well with a variety of other colors, adding to its versatility in design.
The hex color #1D1D97, also known as Jackson's Purple, presents some accessibility challenges, particularly in text-based contexts. Due to its dark nature, sufficient contrast is crucial when pairing it with other colors. White or very light shades of yellow or green are typically recommended for text to ensure readability. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is required for normal text and 3:1 for large text. It is imperative to test color combinations using accessibility tools to verify compliance. Additionally, consider providing alternative cues like underlines or icons to convey information, especially for users with color vision deficiencies. When used for interactive elements like buttons or links, hover and focus states should be clearly differentiated to aid usability for all users, including those with visual impairments. Furthermore, avoid using this color as the sole means of conveying critical information.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Jackson's Purple can be used to create a sense of sophistication and luxury. It's well-suited for backgrounds, headers, or accents, especially when aiming for a night-themed website. It works well in a design for a financial company to convey trust and wealth. Ensure that the text on this background meets accessibility requirements. The color can also be used for hover effects on buttons.
Beauty & Cosmetics
Within the beauty industry, this color can be incorporated into packaging design for cosmetics or skincare products. The regal nature of the color evokes feelings of quality and luxury. It can also be used in eye shadow and nail polish. Imagine a sleek, dark purple bottle of perfume, which radiates elegance and allure. This color is also suitable for branding materials for spas and salons.
Fashion
In fashion, Jackson's Purple can be used as an accent color or the primary color in evening wear, adding an air of mystique and elegance. It can be used in accessories like scarves and ties. It can also be paired with neutral colors like gray, black, or white to create sophisticated outfits. This color would be a nice fit in a gothic fashion design.