Ultramarine
General Information about Ultramarine (#1D0AAA)
Ultramarine, represented by the hexadecimal color code #1D0AAA, is a deep blue color with a rich history. Its name originates from the Latin 'ultramarinus,' meaning 'beyond the sea,' as it was originally derived from the pigment ground from the precious gemstone lapis lazuli, which was imported from overseas. This historical pigment was highly valued for its intense color and was often used in Renaissance paintings. In the RGB color model, #1D0AAA is composed of 11.4% red, 0% green, and 66.7% blue. In the CMYK color model, it consists of 83% cyan, 100% magenta, 0% yellow, and 33% black. Ultramarine evokes feelings of depth, stability, and sophistication, often associated with royalty and intellect. In modern usage, it is commonly employed in various applications, including web design, graphic design, and even fashion, to convey a sense of elegance and trustworthiness.
The hex color #1D0AAA, also known as Ultramarine, presents certain accessibility considerations, particularly in web design. Its dark hue necessitates careful selection of foreground text colors to ensure sufficient contrast. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text against background colors. When using #1D0AAA as a background, light colors like white (#FFFFFF) or very light shades of yellow or green are advisable for text to meet these standards. Tools for checking color contrast ratios are readily available online and should be utilized during the design process. Also, consider users with visual impairments who might have difficulty distinguishing between similar dark shades. Providing alternative visual cues or interactive elements can improve the overall user experience for everyone. Proper attention to color contrast is crucial in ensuring that content is accessible and readable for all users, regardless of their visual abilities. Poor color choices can lead to eye strain and can exclude users with low vision or color blindness.
Shades
Digital Color Formats
Alternative colors
A slightly lighter shade that maintains the essence of Ultramarine but provides better contrast against darker text.
A more vibrant blue that can be used as an accent color to draw attention to specific elements.
A deeper blue offering a more subdued and sophisticated feel, useful for backgrounds.
Applications
Interactive Web Elements
Ultramarine (#1D0AAA) can be used as a primary color for call-to-action buttons, drawing user attention due to its vibrancy and depth. Its bold nature makes it suitable for interactive elements, guiding users through the interface. The color ensures that these elements are easily identifiable. It's a good choice for interactive elements.
Data Visualization
In data visualization, Ultramarine can represent a key data series or highlight important data points in charts and graphs. Its distinct appearance ensures that this data stands out from other information, enhancing data clarity and interpretation. It's a good choice for making data elements stand out.
Branding
Ultramarine is a classic and sophisticated color choice for branding in the tech and finance sectors. It conveys trust, stability, and innovation. The deep blue evokes feelings of security and competence, making it suitable for logos, websites, and marketing materials. The color should be considered for any branding that needs to convey competence.