Ultramarine
General Information about Ultramarine
The color #1D0A91, also known as Ultramarine, is a deep shade of blue with a hint of violet. It's a color that evokes feelings of serenity, stability, and wisdom. In the RGB color model, it is composed of 11.4% red, 3.9% green, and 56.9% blue. Its presence in art dates back centuries, often associated with luxury due to its historical origins from the precious mineral lapis lazuli. In modern color psychology, ultramarine is often linked to intellect and responsibility. It is frequently used in branding and design to convey trustworthiness and authority. The color is perceived as calming and can promote focus, making it suitable for environments that require concentration. Ultramarine is a versatile color that can be adapted to various creative applications.
The hex color #1D0A91, also known as Ultramarine, presents some accessibility challenges, primarily due to its dark hue. When used as a background color, it requires very light text (white or near-white) to ensure sufficient contrast for readability. According to WCAG guidelines, the contrast ratio between the text and background should be at least 4.5:1 for normal text and 3:1 for large text (14pt bold or 18pt regular). It's crucial to test the color combination using accessibility tools to verify compliance. Avoid pairing it with other dark colors or muted tones, as this can lead to low contrast and make content difficult for users with visual impairments to perceive. Consider providing alternative high-contrast themes for users who need them. Using this color for decorative elements should be done sparingly and not for conveying essential information.
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Alternative colors
Applications
Web Design
Ultramarine (#1D0A91) can be used to create a sense of depth and sophistication in a website's design. It can be used for headings, accents, or backgrounds, especially in sections where you want to convey trust and professionalism. It's well suited for sites in the finance, education, or technology sectors. When using this color, be mindful of contrast ratios to ensure readability. Pair it with lighter shades or complementary colors like yellows and oranges to create visual interest and balance.
Fashion Design
In fashion, Ultramarine can be used to create bold and striking looks. It can be incorporated into dresses, suits, or accessories. This color exudes confidence and elegance, making it suitable for both casual and formal wear. Pair it with neutral colors like white, black, or gray to make the ultramarine stand out. It is also suitable for evening wear, offering a sophisticated alternative to black. Moreover, it can be used in athletic wear, providing a vibrant pop of color.
Interior Design
Ultramarine (#1D0A91) can be used as an accent color in interior design to add a touch of luxury and drama. It is especially effective in rooms with neutral color schemes, where it can serve as a focal point. Consider using it on accent walls, throw pillows, or artwork. The color pairs well with metallic accents, such as gold or silver, to create a sophisticated and elegant look. However, use it sparingly to avoid overwhelming the space. Good for use in living rooms, studies, and bedrooms.