Te Papa Green
About Te Papa Green (#1C3B39)
The hex color code #1C3B39, also referred to as 'Te Papa Green,' is a dark, muted shade of green. It falls within the broader spectrum of green hues but distinguishes itself with its low saturation and relative darkness. This color is named after the Museum of New Zealand Te Papa Tongarewa, which uses it in its branding. In the RGB color model, #1C3B39 is composed of 11% red, 23.1% green, and 22.4% blue. Its CMYK representation is 0% cyan, 40% magenta, 4% yellow, and 77% black. Te Papa Green conveys a sense of nature, tranquility, and sophistication. Its understated elegance makes it suitable for various design applications where a subtle yet impactful color is desired.
The color #1C3B39, also known as Te Papa Green, presents some accessibility challenges, especially when used for text or interactive elements. Its relatively low luminance (brightness) necessitates careful consideration of contrast ratios against background colors. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is required for normal-sized text and 3:1 for large text (14pt bold or 18pt regular) to ensure readability for users with moderate visual impairments. When pairing #1C3B39 with a background, it's crucial to test the contrast ratio using online tools. Lighter shades of gray, beige, or even muted yellows could serve as suitable background choices to meet accessibility standards. Avoid using #1C3B39 for small text on dark backgrounds, as this can create a difficult reading experience. For interactive elements like buttons, provide clear visual cues beyond color alone, such as borders or icons, to accommodate users who are colorblind.
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Applications
Interior Design: Calming Accent Color
Te Papa Green (#1C3B39) can be used to create a sophisticated and calming atmosphere in interior design. It works well in bedrooms, living rooms, or home offices, particularly when paired with natural materials like wood and stone. Accent walls in this color can bring a touch of nature indoors, while its muted tone makes it suitable for larger surfaces without being overwhelming. It complements neutral furniture and adds depth to a space. Consider using it in conjunction with warm lighting to enhance its comforting qualities. Furthermore, it can create a nature-inspired, relaxing ambiance.
Web Design: Evoking Tranquility
In web design, Te Papa Green can be incorporated to evoke feelings of tranquility and environmental consciousness. Use it sparingly for background elements, borders, or subtle accents. It pairs well with minimalist designs and can complement websites focused on nature, sustainability, or wellness. For example, a website promoting eco-friendly products could use #1C3B39 as a primary color to reinforce its brand identity. Always ensure sufficient contrast with text and interactive elements for accessibility.
Fashion: creating a calming look
In fashion, Te Papa Green can be incorporated in accessories like scarves, bags or belts. It can also be used as color in outfits. In combination with other earth tones it makes the outfit look grounded. It can also provide a touch of freshness when combined with white or cream colors. As Te Papa Green can be used to create a sophisticated and calming look, it is suitable for creating professional looks. As it can be used to evoke feelings of tranquility and environmental consciousness, Te Papa Green is suitable for clothing designed to enhance those attributes.