Ultramarine
General Information about Ultramarine
The hex color #1C08AC, known as Ultramarine, is a deep and vibrant shade of blue that sits within the range of violet-blues. It has a substantial presence and can evoke feelings of depth, calmness, and sophistication. In the RGB color model, it is composed of 11.0% red, 3.14% green, and 67.45% blue. This color is often associated with royalty, wisdom, and spirituality due to its historical use in artwork, particularly in the depiction of religious figures. The color's intensity is what gives it an incredible vibrancy. Ultramarine is frequently used in graphic design, web design, and various forms of visual media. It is suitable for both backgrounds and accents, depending on the desired effect and the surrounding colors. It can be modified by making it slightly more green or red.
The color #1C08AC, Ultramarine, presents some accessibility challenges. Its dark hue means it needs careful consideration when used as a background or text color. For text, it's crucial to ensure sufficient contrast with the foreground. A light color like white or a pale yellow would be ideal to meet WCAG (Web Content Accessibility Guidelines) standards for readability. Using online contrast checkers is recommended to verify compliance. Avoid pairing Ultramarine with other dark colors, as this can make content difficult to perceive for users with visual impairments. In interface design, use Ultramarine sparingly for key elements to draw attention, but always prioritize contrast to maintain inclusivity. Consider providing alternative color themes to accommodate user preferences for those with visual sensitivities. This will allow users with visual impairments to have a better experience.
Shades
Digital Color Formats
Alternative colors
Applications
Financial Institutions' Websites
Ultramarine, with its rich and intense blue, evokes feelings of depth, trust, and authority, making it suitable for financial institutions' websites or branding. Its sophisticated tone adds a sense of reliability, while its calming nature can foster a sense of security among users. It can be implemented thoughtfully in charts and graphs to represent stable growth or used as the primary color for call-to-action buttons to inspire confidence when interacting with financial services. The color is great for websites.
Fashion and Interior Design
In the realm of fashion, Ultramarine makes a bold statement. Its intense hue is often used to add a touch of elegance and sophistication to evening wear and formal attire. Consider using it as an accent color in accessories like handbags, scarves, or jewelry to create a pop of color against a neutral background. In interior design, Ultramarine serves as a vibrant accent wall or a statement piece, complementing lighter furniture or textiles to create a balanced and visually appealing space.
Brand Identity
Ultramarine offers a strong and memorable brand presence. Its rich hue can effectively communicate trust, intelligence, and creativity. This color works well for tech startups looking to exude innovation and reliability. When strategically used in logos and on websites, it will help generate brand recognition. Ultramarine is frequently selected for brands seeking a modern yet grounded color profile. It blends beautifully with whites and greys, creating a sleek and professional feel.