Tory Blue
General Information about Tory Blue
The hex color #1B4699, also known as Tory Blue, is a dark shade of blue that falls within the blue color family. In the RGB color model, it is composed of 10.6% red, 27.5% green, and 60% blue. In the CMYK color model, it consists of 82% cyan, 54% magenta, 0% yellow, and 40% black. This color evokes feelings of trust, stability, and professionalism, making it a popular choice for corporate branding and web design. It is often associated with reliability and authority. Understanding its color properties and psychological effects is important for effective use in various applications, from digital designs to physical products, to ensure it effectively communicates the desired message.
The hex color #1B4699, also known as Tory Blue, presents some accessibility challenges, especially regarding color contrast. When using this color for text or interactive elements, it's crucial to ensure sufficient contrast against the background. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Given the darkness of #1B4699, it's advisable to pair it with very light colors like white or pale yellow to meet accessibility standards. Tools like WebAIM's contrast checker can be used to test color combinations and confirm compliance. Without proper contrast, users with visual impairments may struggle to read text or distinguish interactive elements, leading to a poor user experience. Therefore, careful consideration of color contrast is paramount when using #1B4699 in web design.
Shades
Digital Color Formats
Alternative colors
Applications
Corporate Web Design
In web design, #1B4699 can be used as a primary color for headers, navigation bars, and buttons. Its sophisticated hue evokes a sense of trust and stability, making it suitable for websites in the finance, technology, or education sectors. However, careful consideration must be given to its contrast with text and other elements to ensure readability and accessibility. Pairing it with lighter shades of blue or complementary colors like yellow can create visually appealing and user-friendly designs. Furthermore, this color can be applied to interactive elements to give them a professional, corporate look.
Fashion Design
In the fashion industry, #1B4699 can be used for creating elegant and professional clothing designs. This deep blue shade works particularly well for suits, dresses, and accessories, conveying a sense of authority and sophistication. It can be paired with neutral colors like gray, white, or black for a classic look, or with bolder colors like gold or red for a more striking appearance. #1B4699 adds an element of richness to the designs, making it appropriate for business and formal occasions.
Interior Design
In interior design, #1B4699 can be incorporated to create a calming and refined atmosphere. It can be used as an accent color for walls, furniture, or decorative elements, adding depth and character to a room. Pairing it with lighter neutrals like beige or cream can soften its intensity and create a balanced look. This color works well in bedrooms, studies, and living rooms, creating a sense of relaxation and sophistication. Accessorizing with metallic elements can further enhance the room's aesthetic appeal and create a pleasant, comfortable ambiance.