Te Papa Green
General Information about Te Papa Green
The hex color #1B3E42, also known as Te Papa Green, is a dark, desaturated shade of green. It evokes feelings of nature, tranquility, and sophistication. In the RGB color model, it is composed of 10.6% red, 24.3% green, and 25.9% blue. In the CMYK color model, it consists of 59% cyan, 6% magenta, 0% yellow, and 74% black. This color is often used in design to create a calming and understated aesthetic. Its low saturation and relatively dark luminance make it suitable for backgrounds or as an accent color when paired with lighter shades. Te Papa Green is named after the Museum of New Zealand Te Papa Tongarewa, reflecting its connection to natural and cultural elements. It's also an excellent color for brands that wish to be seen as environmentally friendly and conscious. It's versatility extends to various applications, making it a popular choice for designers.
The hex color #1B3E42, also known as Te Papa Green, presents some accessibility challenges, especially when used for text on a background of a similar hue. Due to its relatively low luminance, the contrast ratio against a standard white background is not high enough to meet WCAG (Web Content Accessibility Guidelines) AA standards. This means that users with visual impairments, such as low vision or color blindness, might struggle to read text displayed in this color. To improve accessibility, consider using #1B3E42 for larger text sizes (18pt or 14pt bold) or pairing it with a significantly lighter background color, such as a pale yellow or a very light grey. Evaluating contrast ratios using online tools is crucial to ensure compliance and inclusivity for all users. Alternative color combinations should be carefully chosen to provide sufficient contrast while maintaining the desired aesthetic.
Shades
Digital Color Formats
Alternative colors
Applications
Website Design
Te Papa Green can be incorporated into website designs to evoke feelings of nature and tranquility. It is particularly suitable for websites related to environmental organizations, museums, or tourism. When used as a background color for sections, it can provide a subtle, calming effect. For buttons and calls to action, consider using it sparingly and pairing it with contrasting text colors to ensure readability. It can serve as a secondary color, complementing a brighter primary color, to achieve a balanced and visually appealing aesthetic. The calming green hue can be beneficial for websites aiming to reduce user stress and promote a sense of well-being.
Interior Design
In interior design, #1B3E42 can be used as an accent color to create a sophisticated and natural ambiance. It works well in spaces aiming for a calming and organic feel, such as bedrooms, studies, or reading nooks. It can be applied to walls, furniture, or decorative elements like cushions and curtains. Pairing it with natural materials like wood, stone, and linen can enhance its earthy qualities. As a paint color, it provides a gentle backdrop that complements brighter accent colors and textures. Plants can be used to create a vibrant and healthy atmosphere that is inspired by nature.
Fashion
In fashion, Te Papa Green can be incorporated into clothing and accessories for a subtle and sophisticated look. It is particularly suitable for outerwear, such as jackets and coats, as well as for accessories like scarves and hats. It can be paired with neutral colors like beige, grey, and brown for a classic and versatile style. This green can also be combined with brighter accent colors to create a more playful and fashionable outfit. It is an excellent choice for creating a comfortable, relaxed look for casual and semi-formal occasions, and it can be integrated with natural materials for a sophisticated touch.