Persian Blue
General Information about Persian Blue
The hex color #1B3BCB, commonly known as Persian Blue, is a deep and vibrant shade of blue with a rich history. In the RGB color model, it is composed of 10.6% red, 23.1% green, and 79.6% blue. This particular combination results in a color that is both calming and stimulating, evoking feelings of trust, loyalty, and wisdom. Persian Blue has been used extensively throughout history in various forms of art and design, from ancient pottery to modern digital interfaces. Its unique hue is often associated with royalty and sophistication, making it a popular choice for brands seeking to convey a sense of luxury and elegance. It is a versatile color that can be used in a variety of contexts, from creating a focal point to adding a subtle touch of sophistication.
The hex color #1B3BCB, also known as Persian Blue, presents some accessibility challenges, especially in text applications. Its relatively low luminance value (approximately 0.1) means that it requires careful consideration of contrast ratios. When used as a text color, it's crucial to pair it with a light background to ensure sufficient contrast for readability, meeting WCAG (Web Content Accessibility Guidelines) standards. A contrast ratio of at least 4.5:1 is recommended for normal-sized text and 3:1 for large text. Using a color contrast checker tool can help verify compliance. Conversely, when used as a background color, pairing it with white or very light-colored text can enhance readability. Avoid pairing it with dark or similarly saturated colors, as this can cause eye strain and reduce accessibility for users with visual impairments.
Shades
Digital Color Formats
Alternative colors
- #3f51b5
A slightly lighter shade of blue offers improved contrast against darker backgrounds, enhancing readability.
- #0d47a1
A deeper, more saturated blue can provide a bolder visual impact while still maintaining a sense of sophistication.
- #64b5f6
A pastel blue that is less intense and offers a softer aesthetic, useful for backgrounds where visual rest is desired.
Applications
Web Design Accent
In web design, #1B3BCB can be employed to highlight key elements, such as call-to-action buttons or navigational links, drawing the user's attention to important interactions. It can also be used as an accent color in website headers or footers, establishing a visual identity and reinforcing brand recognition. When combined with complementary colors, it creates visually appealing interfaces. However, it is important to ensure that it is not overused so that the limited color palette makes the important parts of the user interface easier to see.
Interior Design Accent
Within the realm of interior design, Persian Blue, represented by #1B3BCB, introduces a sense of sophistication and depth. It is well-suited for accent walls in living rooms or bedrooms, creating a focal point that draws the eye. It can be paired with neutral colors like beige or gray to create a balanced and inviting space. This color is often used on furniture in waiting rooms and lobbies as well, helping to communicate trust and respect to new customers.
Corporate Branding
Persian Blue can be used in branding to convey trust, reliability, and sophistication. Its bold and striking nature makes it ideal for companies aiming to establish a strong and confident image. It may be used in logo design, marketing materials, and website themes to create a cohesive and memorable brand presence. When used correctly, this color can help a brand stand out from the competition.