Persian Blue
General Information about Persian Blue
Persian Blue, represented by the hex code #1B39BB, is a deep and vibrant shade of blue. It is a color often associated with royalty, intelligence, and stability. In color psychology, blue is often linked to trustworthiness and peace, making it a popular choice for corporate branding and designs aiming to convey reliability. Persian Blue specifically adds a touch of sophistication and richness due to its depth. It is created by combining red, green, and blue light at specific intensities, resulting in its unique and captivating appearance. This color is widely used across various media, from digital interfaces to traditional art forms, to evoke specific emotions and create visually appealing compositions.
The accessibility of #1B39BB (Persian Blue) should be carefully considered, especially regarding text and background contrast. When using this color for text, it is crucial to pair it with a light background to ensure readability. Conversely, if used as a background, light-colored text is necessary. Tools like contrast checkers can help determine if the color combination meets WCAG (Web Content Accessibility Guidelines) standards for different levels (AA or AAA). Insufficient contrast can lead to difficulties for users with visual impairments, including those with low vision or color blindness. Therefore, always prioritize sufficient contrast ratios to provide an inclusive and accessible user experience.
Shades
Digital Color Formats
Alternative colors
Applications
Call-to-Action Buttons
In web design, Persian Blue can be used for call-to-action buttons to draw attention. Its vibrancy can make the buttons more noticeable, encouraging user interaction. However, it's important to consider the surrounding colors and ensure sufficient contrast for accessibility. Also, it would be suited for highlighting important sections on the website, like navigation bars or important announcements. In that case it should be balanced by a light and neutral color to avoid overstimulation.
Accent Color in Interior Design
In interior design, Persian Blue can serve as an accent color in a room with neutral walls and furniture. It can be incorporated through cushions, artwork, or other decorative elements. Persian Blue is commonly used as an accent color to introduce a refreshing contrast in neutral color palettes such as in a Scandinavian style living room with white walls and wooden floor. It also could be used for wall painting to give a room a refreshing and sophisticated look, which requires a good sense of balance.
Branding
Persian Blue is a color that can be used for branding purposes to evoke feelings of trust, security, and professionalism. It can be used for logos, websites, and other marketing materials. For example, banks or financial institutions commonly use blue in their branding to instill a sense of confidence and reliability. When using Persian Blue for branding, it should be combined with other colors that complement it and reflect the values and personality of the brand.