Bay of Many

General Information

The hex color #1B397C, also known as Bay of Many, is a dark shade of blue that evokes feelings of depth, stability, and sophistication. In the RGB color model, it consists of 10.6% red, 22.4% green, and 48.6% blue. It's often associated with trust, authority, and intelligence, making it a popular choice for corporate branding and professional designs. The color is named after the Bay of Many Coves in New Zealand, which is known for its deep blue waters. In color psychology, dark blues are often used to create a sense of calmness and security. It can be used to create a serene and trustworthy atmosphere. It is a color that is perceived as conservative and professional, yet not as boring as dark gray or black, so it provides a great alternative to these two colors.

The hex color #1B397C, also known as Bay of Many, presents some accessibility challenges, especially when used for text. Its dark hue results in a low contrast ratio against standard light backgrounds like white (#FFFFFF). According to WCAG (Web Content Accessibility Guidelines), sufficient contrast is crucial for readability, particularly for users with visual impairments. For body text, a contrast ratio of at least 4.5:1 is recommended, while large text elements require a minimum of 3:1. When using #1B397C for text, it's essential to pair it with a much lighter color to ensure compliance with accessibility standards. Tools like contrast checkers can help determine if the chosen color combination meets the WCAG requirements. Consider using this color primarily for decorative elements or backgrounds where text is not the primary focus. When used as a background, ensure that any text placed on top has adequate contrast. Remember that providing accessible content is not only ethical but also improves the user experience for everyone.

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Digital Color Formats

Alternative colors

Applications

• Web Design

  In web design, #1B397C can be used for headers, footers, or sidebars to create a sense of depth and sophistication. It pairs well with lighter blues or grays for a professional look. However, be mindful of its accessibility; ensure sufficient contrast if used for text. Also, as a background, it can make a great contrast to other elements.

• Interior Design

  In interior design, #1B397C can be used as an accent color in a room, such as for a feature wall or furniture. It evokes a sense of calmness and serenity. Pair it with light neutrals or warm woods to balance the coolness of the blue. It could also be used for painting a door to add an interesting design element.

• Fashion

  In fashion, #1B397C is used as a complementary color for various design options. It works nicely for elegant dresses or as an accent color for accessories like scarves or handbags. Combine it with whites, creams, or metallics for a sophisticated ensemble. It can give a professional and elegant look for suits and blazers.

Complementary color

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