Jacksons Purple
General Information about Jackson's Purple
Jackson's Purple, represented by the hexadecimal color code #1B2B80, is a deep and rich shade of purple with a noticeable blue undertone. In the RGB color model, it is composed of 10.6% red, 16.9% green, and 50.2% blue. This combination results in a color that evokes feelings of sophistication, mystery, and creativity. The color is often associated with royalty, luxury, and intellect, making it a popular choice for brands seeking to project these qualities. In color psychology, purples are often linked to imagination, spirituality, and intuition. Jackson's Purple, with its darker hue, can also convey a sense of depth and introspection.
The color #1B2B80, also known as Jackson's Purple, presents some accessibility challenges, particularly when used as a text color or for interactive elements. Its dark hue results in a low contrast ratio against lighter backgrounds, potentially making it difficult for users with visual impairments to read or discern interactive components. To enhance accessibility, it's crucial to pair this color with significantly lighter shades for text or interactive elements. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text, as specified by WCAG guidelines. Avoid using #1B2B80 on dark backgrounds, and consider providing alternative visual cues, such as underlines or icons, for links and buttons to ensure usability for all users. Testing with accessibility evaluation tools is highly recommended.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design and Branding
In web design, Jackson's Purple (#1B2B80) can be effectively used for headers, navigation bars, or as a background accent to create a sense of sophistication and depth. It pairs well with lighter, contrasting colors for text and interactive elements to ensure readability and usability. In branding, this color can convey a sense of luxury, creativity, or intellect, making it suitable for companies in the technology, education, or artistic sectors. Its rich tone adds a touch of elegance and professionalism to websites and marketing materials. The color can be used for backgrounds, buttons, and graphic elements, combined with white or light yellow for readability.
Fashion and Interior Design
Jackson's Purple can be incorporated into fashion to create a bold and sophisticated look. It can be used for dresses, suits, or accessories, paired with neutral colors like gray, black, or white for a balanced ensemble. In interior design, #1B2B80 can serve as an accent color in a room, used for throw pillows, curtains, or a feature wall. It adds a touch of elegance and drama to the space, especially when combined with metallic accents like gold or silver. This hue works well in spaces where a sense of calm and creativity is desired.
Beauty and Cosmetics
In the beauty industry, Jackson's Purple can be used to design cosmetic product packaging to create a feeling of premium quality. Also the color could be used for make-up products like eyeshadows and eyeliners.