Jacksons Purple
General Information
The hex color #1B1F99, also known as Jacksons Purple, is a dark, muted shade of violet-blue. In the RGB color model, it is composed of 10.6% red, 12.2% green, and 60% blue. In the CMYK color model, it consists of 82.3% cyan, 79.6% magenta, 0% yellow, and 40% black. This color is often associated with sophistication, mystery, and depth. It is a cool-toned color, falling within the blue-violet spectrum, and can evoke a sense of calmness or introspection. Due to its dark nature, it is often used sparingly in design or paired with lighter colors to provide contrast and balance. Its versatility allows it to be used in a variety of applications, from web design to fashion.
The hex color #1B1F99, also known as Jacksons Purple, presents some accessibility challenges, particularly when used as a background or foreground color for text. Its low lightness value (relative luminance) results in a poor contrast ratio against standard white text (#FFFFFF). This can make it difficult for users with visual impairments to read content. To ensure accessibility, it is crucial to use a light or bright color like white, yellow, or light green for text displayed on a #1B1F99 background. Utilizing online contrast checkers is a great method to test the contrast ratio between the foreground and background colors to meet WCAG (Web Content Accessibility Guidelines) standards. A minimum contrast ratio of 4.5:1 is recommended for normal text and 3:1 for large text to comply with AA standards. Using this color requires careful consideration of its visual impact to create an inclusive design for all users.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design Accent
In web design, Jacksons Purple can be employed as a background accent for headers or call-to-action buttons, particularly when aiming for a sophisticated and deep color palette. Its depth allows it to draw attention without being overly bright. Pairing it with lighter hues for text and interactive elements can yield a polished aesthetic. In data visualization, this color can represent a category in a pie chart or as bars in a bar graph, offering a distinct visual separation from other data segments. It is important to ensure proper contrast with labels to maintain legibility.
Fashion Statement
In fashion, Jacksons Purple can be used as a statement color for garments or accessories, conveying elegance and mystery. For example, a silk scarf or a velvet dress in this shade can add a touch of luxury to an outfit. It can be paired with neutral colors like grey or beige to create a balanced look. This color is mostly used in the fashion industry for special occasions and garments that convey luxury. Complementary colors can be used to add complexity to a design.
Beauty industry
Jacksons Purple can be used in the beauty industry for eyeshadows, eyeliners or nail polishes to create a dramatic or sophisticated look. This color provides depth and conveys mystery and can be used in combination with golden tones to amplify the effect. Due to its bold nature it is a statement color to convey mystery and luxury. The color is mostly used for special occasions.