Ultramarine
General Information about Ultramarine (#1B0EA5)
Ultramarine, represented by the hexadecimal color code #1B0EA5, is a deep, vivid blue hue. Its name originates from the Latin 'ultramarinus,' meaning 'beyond the sea,' as it was originally derived from the precious gemstone lapis lazuli, imported from far-off lands. This color has been prized throughout history for its rich pigmentation and was widely used in Renaissance paintings and religious art. It symbolizes wisdom, trust, and stability, evoking feelings of tranquility and depth. In modern color psychology, ultramarine continues to be associated with professionalism and authority, making it a popular choice for corporate branding and design. The RGB values for ultramarine are R:27, G:14, B:165, and its CMYK values are C:84, M:92, Y:0, K:35.
The contrast ratio of #1B0EA5 with white is approximately 9.8:1, which exceeds the WCAG (Web Content Accessibility Guidelines) AAA standard for text and non-text contrast. This makes it highly accessible when used as a background or text color against a white or light-colored surface. However, when paired with darker colors, the contrast may fall below acceptable levels, reducing readability and accessibility. When using this color, ensure sufficient contrast by testing with tools like a contrast checker to meet accessibility standards, particularly for users with visual impairments. Consider providing alternative color schemes or themes to cater to a wider audience and ensure inclusivity in design. Large text also requires a lower contrast ratio, but still should be above the AA level.
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Applications
Web Design
Ultramarine (#1B0EA5) can be used as a primary color in website designs for technology companies or educational institutions, conveying trust and stability. It works well for headlines, call-to-action buttons, and background accents. Furthermore, this deep blue is excellent for data visualizations, such as charts and graphs, where distinct colors are needed to differentiate datasets. It can create a sense of depth and sophistication when used sparingly in user interfaces, enhancing the visual experience for users, without overwhelming the design. The intense hue can be used in branding for a professional, yet modern look.
Fashion & Interior Design
In fashion, Ultramarine offers a bold statement for evening wear or accent pieces. The luxurious depth of this blue creates a rich look, making it perfect for dresses, suits, and accessories. For interior design, it can create a luxurious and calming environment. It could be used for statement walls, upholstery or decorative accents. The color pairs well with neutral tones such as white, gray, and beige to create a balanced and sophisticated aesthetic. Its presence in a room can evoke feelings of tranquility and focus. Also it can be an attractive shade for cosmetic products such as eyeliners and eye shadows.
Art and Graphic Design
Ultramarine provides an intense and captivating pigment for painters and digital artists, creating depth and drama in artwork. The hue is well-suited to capturing vast landscapes and stormy seas, as well as adding a unique touch to abstract works. Because of its deep, rich tone, it also works as a secondary color to produce vibrant and eye-catching illustrations. The color can also be used in graphic design for creating logos and branding materials to communicate trust and professionalism.