Ultramarine
General Information about Ultramarine
Ultramarine, represented by the hex code #1B0AAA, is a deep blue color known for its rich and intense hue. Its name originates from the Latin 'ultramarinus', meaning 'beyond the sea', as it was originally derived from the precious gemstone lapis lazuli, imported from faraway lands. Historically, ultramarine pigment was highly prized and expensive, often reserved for important artistic commissions, such as depictions of the Virgin Mary in religious paintings. Nowadays, synthetic ultramarine is widely available, making it accessible for various applications. This color evokes feelings of depth, stability, and sophistication, and is frequently associated with trust and authority. In color psychology, blue is often linked to calmness and introspection.
The hex color #1B0AAA, also known as Ultramarine, presents some accessibility challenges, primarily concerning contrast. When used as text, it requires a very light background to ensure readability, ideally a white or near-white color. Due to its dark hue, individuals with visual impairments might find it difficult to discern against darker backgrounds. For buttons or interactive elements, consider increasing the font size or adding a subtle border to improve visibility. Adhering to WCAG (Web Content Accessibility Guidelines) standards is crucial. A contrast ratio of at least 4.5:1 for normal text and 3:1 for large text against the background is recommended. Tools like contrast checkers can help verify compliance and suggest adjustments. Furthermore, avoid relying solely on color to convey important information; supplement it with text labels or icons to accommodate users with color blindness.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
Ultramarine, with its deep and vibrant hue, is a striking choice for website headers and footers, particularly in designs aiming for a bold and sophisticated feel. It can serve as an excellent background color for call-to-action buttons, drawing the user's attention and encouraging interaction. Additionally, it can be effectively used in data visualization, such as charts and graphs, to represent key data points, lending a sense of importance and clarity to the information presented. Its regal undertones make it suitable for branding and logos in industries seeking to convey trust and professionalism.
Fashion and Beauty
Ultramarine is perfect for creating a dramatic eye look, particularly as an eyeshadow or eyeliner. Its intensity makes it suitable for evening wear or special occasions. In fashion design, it can be used as an accent color in clothing or accessories to add a pop of color. For interior design, ultramarine can be used for accent walls or statement furniture pieces to create a focal point in a room, blending well with neutral tones or metallic accents for a luxurious finish. It is used to produce vibrant and high quality artistic paintings.
Branding and Print Design
Ultramarine is frequently used in branding, especially in the tech and finance industries, to convey trust, stability, and innovation. In print design, ultramarine can be used for book covers, posters, and marketing materials, adding a touch of sophistication and intrigue. In digital art, this color is valuable for creating rich, detailed scenes and effects, taking full advantage of the color's unique light interaction and color blending properties.