Ultramarine

General Information about #1B019A (Ultramarine)

The hex color #1B019A, also known as Ultramarine, is a deep shade of blue with a strong presence. It is composed of 10.6% red, 0.4% green, and 60.4% blue. In the RGB color model, this equates to R:27, G:1, B:154. The corresponding CMYK values are C:82, M:99, Y:0, K:40. This color is often associated with qualities such as stability, trust, and depth. Its intensity makes it suitable for creating a sense of importance and authority. However, its darkness also means that it needs to be used carefully in design to ensure readability and accessibility, especially when used for text or interactive elements. In color psychology, ultramarine blue is linked to calmness and serenity, but also to intellect and power. It is a color that often evokes feelings of trust, loyalty, wisdom, confidence, intelligence, faith, truth, and heaven.

The color #1B019A, a deep ultramarine, presents significant accessibility challenges, especially when used as text or interactive elements. Its low luminance value results in poor contrast against light backgrounds, making it difficult for users with visual impairments to read. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. #1B019A falls far short of these requirements when paired with common background colors like white or light gray. Therefore, careful consideration is needed when incorporating this color into designs. To improve accessibility, consider using a much lighter color for text or interactive elements placed against a #1B019A background, or vice versa. Additionally, providing alternative text descriptions for images or graphical elements that use this color is crucial for users who rely on screen readers. Designers should also avoid relying solely on color to convey important information, as colorblind users may not be able to distinguish it effectively. Robust testing with accessibility tools is essential to ensure that content using #1B019A is usable by everyone.

Shades

Digital Color Formats

Alternative colors

Applications

• Web Design

  In web design, #1B019A can be used as a primary color for a brand that wants to convey trustworthiness, stability, and depth. It can be implemented in website headers, footers, and call-to-action buttons. The dark hue is particularly suited for creating a sophisticated and professional aesthetic, making it a fitting choice for businesses in the finance, technology, or education sectors. However, its low contrast requires careful selection of complementary colors for text and other interactive elements to ensure accessibility. Lighter shades of blue or white text on a #1B019A background can improve readability and user experience.

• Fashion

  In the fashion industry, #1B019A can be used as a statement color for evening wear or formal attire. Its rich and luxurious tone evokes a sense of elegance and refinement. It can be incorporated into fabrics like silk, velvet, or satin to create eye-catching garments. The color also works well as an accent in accessories, such as handbags, shoes, or jewelry. The dark hue complements metallic colors like silver or gold, enhancing the overall aesthetic. When styling #1B019A, it's essential to consider the occasion and pair it with complementary colors that enhance its inherent beauty.

• Interior Design

  In interior design, #1B019A can be used to create a calming and sophisticated atmosphere in living spaces. It works well as an accent color for walls, furniture, or decorative elements. It can be paired with neutral colors like white, gray, or beige to create a balanced and harmonious aesthetic. The dark hue can also be used to create a focal point in a room, such as a statement wall or a piece of artwork. When incorporating #1B019A into interior design, it's essential to consider the lighting and the overall color scheme to ensure a cohesive and visually appealing space.

Complementary color

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