Te Papa Green
General Information about #1A4747
The hexadecimal color code #1A4747, also known as Te Papa Green, represents a dark, muted shade of green. It is composed of 10.2% red, 27.84% green, and 27.84% blue. In the RGB color model, #1A4747 has the values (26, 71, 71). In the CMYK color model, its values are 0.63, 0, 0, 0.72. This color is often associated with nature, tranquility, and sophistication. Its subdued nature makes it a versatile choice for various design applications, providing a sense of stability and calmness. The color is named after the Museum of New Zealand Te Papa Tongarewa, reflecting its connection to cultural and natural heritage.
The hex color #1a4747, also known as Te Papa Green, presents some accessibility challenges. With a relatively low luminance, it can be difficult to read text rendered in this color, especially for users with visual impairments. The contrast ratio against a white background is modest, potentially failing WCAG (Web Content Accessibility Guidelines) AA standards for normal text. For optimal accessibility, it's crucial to pair #1a4747 with lighter background colors to ensure sufficient contrast. Utilizing tools to check contrast ratios is highly recommended during the design process. Consider using a lighter shade of green or a completely different color palette if accessibility is a primary concern. Text size and font weight also play a role; larger, bolder text can improve readability slightly, but careful consideration of color pairings remains essential for inclusive design.
Shades
Digital Color Formats
Alternative colors
- #2e5b5b
A slightly lighter shade of green that provides better contrast against white backgrounds.
- #334737
A desaturated green that can be used as a neutral background element.
- #346262
A lighter shade of green that offers a softer and more accessible alternative to #1a4747, suitable for text or background elements.
Applications
Web Design Accents
In web design, #1a4747 can be used for header backgrounds, button hover states, or as a subtle accent color. Its muted tone lends a touch of sophistication and can evoke a sense of nature or tranquility. When using it for text or interactive elements, be sure to test for sufficient contrast against the background to ensure readability and accessibility.
Interior Design Accent
#1a4747 can be incorporated in interiour design for accent walls, furniture upholstery, or decorative elements. Its dark green hue can create a calming and grounding effect in a room. It pairs well with natural materials like wood and stone, as well as lighter shades of green, beige, or white to create a balanced and harmonious space. Consider using it in studies, bedrooms, or living rooms for a touch of elegance.
Fashion Design
In fashion, #1a4747 can be used for clothing, accessories, or as an accent color in patterns. This color can create a sophisticated and grounded look. It pairs well with neutral colors like black, white, and gray, as well as other earthy tones like brown and beige. Consider using it for outerwear, dresses, or handbags.