Te Papa Green
General Information about Te Papa Green
The hexadecimal color #1A4339, commonly referred to as Te Papa Green, is a dark shade of green with a subtle earthiness. It is composed of 10.2% red, 26.3% green, and 22.4% blue. In the RGB color space, it signifies a relatively low saturation and brightness. This color is often associated with nature, growth, and stability, making it a popular choice for designs aiming to evoke a sense of calmness and reliability. In color psychology, green is known to represent harmony, balance, and environmental awareness. Te Papa Green, with its muted tone, suggests sophistication and understated elegance. It is frequently used in branding, web design, and interior decoration to create a sense of trustworthiness and connection to the natural world.
The hex color #1A4339, also known as Te Papa Green, presents specific accessibility considerations for web development. Its relatively dark hue implies that it should be paired with light-colored text to ensure sufficient contrast for readability. According to WCAG guidelines, the contrast ratio between text and background colors should be at least 4.5:1 for normal text and 3:1 for large text. It is crucial to test the contrast ratio of #1A4339 with any chosen text color using accessibility tools to confirm compliance. Furthermore, avoid using this color as the sole indicator of interactive elements or important information; supplement it with text labels, icons, or other visual cues to accommodate users with color vision deficiencies. Proper implementation of these measures will make web content more accessible and inclusive.
Shades
Digital Color Formats
Alternative colors
- #3cb371
A lighter green that offers better contrast for text, making it more accessible.
- #8fbc8f
A muted green that provides a softer aesthetic while maintaining readability.
- #36454f
A dark grey alternative, providing a neutral background to highlight other brighter colors and providing good contrast with light text.
Applications
Website Background
In web design, Te Papa Green can serve as an excellent background color for sections related to nature, sustainability, or environmental topics. Its earthy tone evokes a sense of calmness and stability, making it suitable for websites promoting eco-friendly products or services. It can also be used for highlighting key information or calls to action, provided that sufficient contrast with the text is maintained. When used sparingly and strategically, #1A4339 can contribute to a website's overall aesthetic and user experience, creating a visually appealing and informative online environment.
Interior Design Accent
In interior design, Te Papa Green can bring a touch of nature indoors, creating a serene and inviting atmosphere. It works well in living rooms, bedrooms, or home offices, where a calming environment is desired. The color can be applied to walls, accent furniture, or decorative accessories to create a cohesive and harmonious look. When paired with natural materials like wood, stone, or plants, #1A4339 can enhance the organic feel of a space. Its versatility allows it to blend seamlessly with various design styles, from modern to traditional, adding a touch of sophistication and tranquility to any room.
Branding for Organic Products
Te Papa Green is an excellent choice for branding related to organic food and natural health products. It communicates a sense of health, growth, and natural goodness. The color conveys a feeling of calm, relaxation and environmental consciousness. It is not too bright and not too dark, making it versatile for a variety of marketing materials, from logos to packaging.