Te Papa Green
General Information about Te Papa Green
The hexadecimal color code #1A4047 represents a dark shade of green, often referred to as 'Te Papa Green'. It's composed of 10.2% red, 25.1% green, and 27.8% blue. In the RGB color model, it's defined as (26, 64, 71). This color is frequently associated with nature, stability, and sophistication. Its relative darkness makes it suitable for backgrounds or text elements, provided sufficient contrast is maintained with the surrounding elements. The color name 'Te Papa Green' is named after the Museum of New Zealand Te Papa Tongarewa, and mirrors the tones present in New Zealand's landscapes, reflecting the Museum's connection to the natural and cultural heritage of the nation.
The color #1A4047, also known as Te Papa Green, presents some accessibility challenges, particularly concerning color contrast. When used as text against a white background, the contrast ratio is low, potentially making it difficult for users with visual impairments to read. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Te Papa Green falls short of these recommendations, requiring careful consideration of its use. To improve accessibility, consider pairing it with lighter shades of green or off-white backgrounds. Additionally, providing alternative text descriptions for images or graphical elements that use this color can help ensure that visually impaired users can still access the information being conveyed. Tools like contrast checkers can help in verifying the contrast ratio.
Shades
Digital Color Formats
Alternative colors
Applications
Website Design for Environmental Organizations
Te Papa Green can be used as a primary color in website designs for environmental organizations or companies focused on sustainability. Its earthy tone evokes a sense of nature and responsibility. It can also be used to create calming and sophisticated user interfaces, especially when paired with neutral colors like beige or light gray. In graphic design, it can be used for logos, brochures, and other marketing materials to convey a sense of trustworthiness and environmental consciousness. Consider using it for backgrounds or accent colors to make key information stand out while maintaining a natural look.
Interior Design and Fashion
This color finds application in interior design for creating serene and nature-inspired spaces. It is suitable for walls in living rooms or bedrooms, especially when complemented by wooden furniture and natural light. In fashion, Te Papa Green can be used for creating stylish and elegant outfits. It can be incorporated into dresses, tops, or accessories to add a touch of sophistication and calmness. For beauty, it can be used in eye shadow palettes or nail polish collections, appealing to those seeking a natural and earthy look. Pairing it with gold or bronze accents can enhance its richness and elegance.
Data Visualizations
Te Papa Green is an excellent choice for data visualization when representing ecological data or environmental impact metrics. Its subtle tone doesn't distract from the information being presented, while still providing a visually appealing aesthetic. It can be used in charts, graphs, and maps to highlight areas of environmental concern or success. Combining it with other natural tones like browns and blues can create a cohesive and informative visual experience.