Te Papa Green
General Information about Te Papa Green
The hexadecimal color code #1A3F37, also known as Te Papa Green, represents a dark shade of green. It is composed of 10.2% red, 24.7% green, and 21.6% blue. In the RGB color model, it consists of 26 red, 63 green, and 55 blue. When converted to CMYK (Cyan, Magenta, Yellow, Key/Black), the color comprises 59% cyan, 0% magenta, 13% yellow, and 75% black. This indicates that the color leans heavily towards cyan, resulting in its green appearance. The low saturation value contributes to its muted and earthy quality. Te Papa Green can evoke feelings of nature, tranquility, and stability, often associated with environmental awareness and organic elements. Its relatively dark value makes it suitable for backgrounds or accent colors when paired with lighter text or design elements.
The color #1a3f37, also known as Te Papa Green, presents some accessibility challenges. Its relatively dark hue means that careful consideration must be given to text and interface element contrast. When used as a background color, it's crucial to ensure that any text overlaid on it is light enough to provide sufficient contrast for readability. A contrast ratio of at least 4.5:1 is recommended for normal-sized text, as per WCAG guidelines. For larger text (14pt bold or 18pt regular), a contrast ratio of 3:1 is acceptable. When using #1a3f37 for interactive elements like buttons or links, sufficient contrast is necessary to ensure users can easily identify and interact with them. Providing alternative color schemes or a high-contrast mode can further enhance accessibility for users with visual impairments. Additionally, avoid relying solely on color to convey meaning, as users with color blindness may not be able to distinguish between colors effectively.
Shades
Digital Color Formats
Alternative colors
Applications
Website Background
Te Papa Green can serve as a sophisticated backdrop for websites related to nature, conservation, or eco-friendly products. Its calming and earthy tone evokes feelings of stability and trustworthiness, making it suitable for brands aiming to project a sense of environmental responsibility. When used in web design, it's important to complement it with appropriate typography and imagery that aligns with the overall theme. It's best used as a background for larger blocks of content or as a subtle accent color to create visual interest without overwhelming the user. For navigational elements, it can provide a clear visual separation and guide the user's eye to important areas of the page.
Interior Design
In interior design, Te Papa Green can be utilized to create a serene and grounding atmosphere in living spaces. It works well in bedrooms, studies, or even kitchens, where a connection to nature is desired. The color pairs well with natural materials like wood, stone, and linen, creating a harmonious and inviting environment. It can be used as an accent wall color, furniture upholstery, or even as a subtle touch in decorative items like pillows and vases. Consider using complementary colors like warm creams or earthy browns to balance the coolness of the green and create a sense of visual interest. In well-lit rooms, the color appears deeper and more saturated, while in dimly lit areas, it appears more muted and subdued.
Branding Materials
Te Papa Green, with its understated elegance, is well-suited for branding materials that aim for a sophisticated and eco-conscious image. Its subtle depth makes it a versatile choice for logos, business cards, and marketing brochures. Paired with a crisp, minimalist font, it can project an image of reliability and environmental stewardship. When using Te Papa Green in branding, it is essential to maintain consistency across all platforms to reinforce brand recognition. In digital marketing, it can be used as a call-to-action button color or as an accent in email templates. Its calming hue makes it less aggressive than brighter colors, thus more likely to generate a sense of trust and credibility in the audience.