Persian Blue
General Information about Persian Blue
Persian Blue, represented by the hexadecimal color code #1A1DBC, is a deep, saturated blue hue that evokes feelings of stability, trust, and sophistication. It is often associated with professionalism, authority, and intelligence, making it a popular choice in branding and design for companies aiming to convey these qualities. The color's richness stems from its high blue component and relatively low red and green components, resulting in a visually impactful and memorable shade. In color psychology, blue is often linked to calmness and serenity, but the depth of Persian Blue adds a layer of intensity and seriousness. Its versatility allows it to be used in a wide range of applications, from corporate branding to digital interfaces, where it can effectively communicate a sense of reliability and competence. Because of it´s darkness it is recommended to use light colored font on this background for accessibility reasons.
The contrast ratio of #1A1DBC against white text is approximately 11.5:1, which provides excellent readability and meets the WCAG AAA standards for text contrast. This high contrast ensures that users with visual impairments can easily read text displayed in this color against a white background. However, when used with black text, the contrast ratio is approximately 1.9:1, falling short of accessibility standards. Therefore, it is crucial to use #1A1DBC primarily with light backgrounds to maintain accessibility. Considering color blindness, Persian Blue may appear differently to individuals with various types of color vision deficiencies. It's essential to check the color's appearance with tools that simulate color blindness to ensure that critical information isn't lost. For enhanced accessibility, consider providing supplementary cues like text labels or icons alongside the color, especially in interactive elements.
Shades
Digital Color Formats
Alternative colors
A slightly lighter blue that offers a similar aesthetic but can improve readability in certain contexts.
A more vibrant blue alternative that stands out more prominently and can be used to draw attention to specific elements.
This color can be used to create a calm and professional atmosphere. It's also well suited for conveying trust and reliability.
Applications
Financial Applications
Persian Blue (#1A1DBC) can be used to establish a sense of trust and security in financial websites and applications. Its deep hue inspires confidence and stability, making it ideal for platforms dealing with sensitive financial information. The color can be applied to backgrounds, buttons, and headings to create a professional and reliable interface.
Fashion Design
In the fashion industry, #1A1DBC can be used as a statement color for elegant evening wear or as an accent color in casual clothing. Its richness adds a touch of sophistication to any design, making it a favorite among designers looking to create visually striking pieces. Accessories in this color can also elevate an outfit, providing a pop of color that exudes confidence and style.
Interior Design
Interior designers use Persian Blue to create a calming and sophisticated atmosphere in living spaces. This color works well in bedrooms, studies, and living rooms, where relaxation and focus are desired. It can be used on walls, furniture, or decorative accents to add depth and character to a room. When paired with neutral colors, Persian Blue becomes a focal point that enhances the overall aesthetic.