Asphalt
General Information about #1A0807
The color #1A0807, also known as Asphalt, is a very dark shade of brown, almost appearing black to the naked eye. It is composed of 10.2% red, 3.1% green, and 2.7% blue. In the RGB color space, it has values of R:26, G:8, B:7. Its CMYK values are C:0, M:0.69, Y:0.73, K:0.9. This color is reminiscent of dark, weathered surfaces and conveys a sense of strength, stability, and sophistication. It is often associated with industrial or urban themes, making it suitable for designs that aim to evoke these feelings. The hexadecimal color code #1A0807 is commonly used in web design, graphic design, and other creative fields to accurately represent this unique shade.
The hex color #1A0807, also known as Asphalt, presents significant accessibility challenges due to its low luminance value. With such a dark shade, it's crucial to ensure sufficient contrast when used with text or other interactive elements. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text (14pt bold or 18pt regular). When using #1A0807 as a background, consider pairing it with very light text colors like white (#FFFFFF) or very light grays to meet these contrast requirements. Avoid using it with mid-tone or dark colors, as this can make content difficult or impossible to read for users with visual impairments. Always test color combinations with accessibility tools to ensure compliance and optimal user experience.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Asphalt (#1A0807) can be used sparingly to create a sophisticated and grounding effect. It's suitable for header backgrounds, navigation bars, or accent elements when paired with lighter, contrasting colors for text and interactive components. When used for text, ensure the background is sufficiently light. In UI/UX design, this color can subtly emphasize specific interactive areas or provide a dark mode theme option. Using this color requires careful planning and execution to maintain readability and accessibility. It evokes a sense of timelessness and strength, making it appropriate for brands wanting to convey these qualities. Test the color on various screen sizes and resolutions to ensure optimal visual performance.
Interior & Fashion Design
In interior design, Asphalt can be used as an accent wall color or for furniture pieces to add depth and a touch of industrial chic to a space. It pairs well with natural materials like wood and stone, as well as metallic accents like copper or brass. For fashion, this color can be incorporated into outerwear, footwear, or accessories to add an edgy and understated touch. When using it for clothing, consider pairing it with brighter colors to create visual interest. In beauty, Asphalt can be used as an eyeliner or eyeshadow color for a dramatic and smoky look, complementing a variety of skin tones.
Branding & Marketing
Asphalt can serve as a key element for logo design, especially when aiming for a powerful, understated, and reliable look. It is particularly effective for brands in sectors like construction, engineering, or automotive. It can be used as a background color to highlight brighter elements, creating a professional and high-end image. When applied to marketing materials such as business cards or brochures, it can convey seriousness and sophistication. In packaging design, this color can give products a premium look. The key is to balance it with lighter hues to ensure the design is not overly dark or monotonous.