Paua
General Information about #1A0366 (Paua)
The hexadecimal color #1A0366, also known as Paua, is a deep, rich shade of purple-blue. It belongs to the dark purple color family and is often associated with sophistication, mystery, and creativity. In the RGB color model, #1A0366 is composed of 10.2% red, 1.18% green, and 40% blue. In the CMYK color model, it consists of 74.5% cyan, 97% magenta, 0% yellow, and 60% black. This color is suitable for various applications, including web design, graphic design, and branding. It can evoke feelings of luxury, depth, and imagination, making it a versatile choice for projects aiming to convey a sense of intrigue and elegance. The color's unique blend of purple and blue makes it visually appealing and memorable.
The hex color #1A0366, also known as Paua, presents some accessibility challenges due to its dark nature. When using this color for text, it's crucial to pair it with a light background to ensure sufficient contrast for readability. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text (14pt bold or 18pt regular). Using a color contrast checker is highly recommended to verify that the combination meets these standards. Otherwise, users with visual impairments may struggle to read the content. In user interface design, consider using #1A0366 sparingly for decorative elements or backgrounds rather than essential interactive components. Employing sufficient white space around elements using this color can also improve legibility.
Shades
Digital Color Formats
Alternative colors
A lighter shade that maintains the purple hue while providing better contrast against dark text.
A softer, more muted purple that can be used as a background color without overwhelming the design.
A more vibrant option for headings and accents, providing a pop of color while maintaining a dark aesthetic.
Applications
Web Design
In web design, #1A0366 can be utilized to create a sophisticated and mysterious aesthetic. It works well for backgrounds, headers, and accents, especially when combined with lighter colors to provide contrast and readability. For example, a website for a luxury brand or a creative agency could use this color to convey elegance and exclusivity. Furthermore, it can be incorporated into logos and branding materials to establish a unique and memorable visual identity. This color is often used in themes related to space, technology, or high-end fashion.
Interior Design
In interior design, #1A0366 can be used to create a dramatic and luxurious atmosphere. It works well in bedrooms, living rooms, or studies, especially when paired with metallic accents, plush textures, and soft lighting. It can be incorporated into wall paint, furniture upholstery, or decorative accessories such as cushions, throws, and artwork. The color can be used to add depth and sophistication to a space. Complementary colors like gold or silver enhance the luxurious feel. Consider using it as an accent color in a room with neutral walls to add a pop of drama without overpowering the space.
Fashion
In fashion, #1A0366 can be incorporated into clothing and accessories to create a bold and stylish look. It works well in evening wear, outerwear, and accessories such as handbags, shoes, and scarves. This color can be paired with lighter colors to create contrast or with darker colors for a monochromatic look. In makeup, it can be used for eyeshadow or eyeliner to add depth and intensity to the eyes. Consider using it in nail polish to add a touch of sophistication to any outfit. This color conveys elegance and luxury, making it suitable for high-end fashion designs.