Te Papa Green
General Information about Te Papa Green
The hex color #194445, also known as Te Papa Green, is a dark, muted shade of green with a subtle earthy tone. It belongs to the family of green colors and is characterized by its low saturation and brightness. In the RGB color model, #194445 is composed of 9.8% red, 26.7% green, and 27.1% blue. This combination of primary colors results in a color that is often associated with nature, stability, and sophistication. The color is reminiscent of the natural world with a modern twist. The name "Te Papa Green" is inspired by the Museum of New Zealand Te Papa Tongarewa, which is in Wellington. It makes a great background to present other colors.
The hex color #194445, also known as Te Papa Green, presents some accessibility challenges, particularly in text-based applications. Its low lightness value of 15% results in a dark shade, requiring careful consideration of color contrast. When using #194445 as a background color, it's crucial to pair it with a light-colored text to ensure sufficient contrast for readability. A contrast ratio of at least 4.5:1 is recommended for normal-sized text and 3:1 for large text to meet WCAG (Web Content Accessibility Guidelines) standards. Tools like contrast checkers can help evaluate the contrast ratio between #194445 and other colors. Insufficient contrast can cause eye strain and make content inaccessible to users with visual impairments. Using this color for decorative purposes should be done carefully. It's better to use it for interactive elements or elements that require user attention.
Shades
Digital Color Formats
Alternative colors
- #2e5b5c
A slightly lighter shade of green that offers better contrast against white backgrounds.
- #343a40
A more neutral, desaturated green that can be used as a background color without overwhelming other elements.
- #a9d18e
A brighter, contrasting color that complements Te Papa Green and improves visibility.
Applications
Corporate Branding
Te Papa Green can be used as a primary brand color for companies looking to convey a sense of trustworthiness, environmental consciousness, or sophistication. It's well-suited for logos, websites, and marketing materials for businesses in the eco-friendly, finance, or consulting sectors. The color's subtle and calming nature can also be effective in creating a professional and inviting atmosphere. In web design, it can be used for background accents, buttons, and other interactive elements to add depth and visual interest without being overly distracting. Furthermore, this color also communicates a sense of luxury.
Interior Design
In interior design, Te Papa Green can be used to create a relaxing and nature-inspired environment. It works well in living rooms, bedrooms, or offices, especially when paired with natural materials like wood, stone, and plants. The color can be used on walls, furniture, or decorative accents to add a touch of sophistication and tranquility. It also serves as a good neutral backdrop, making it possible for more eye-catching furniture to be put in the foreground. It also pairs well with lighter, more airy accent colors such as beiges and off-whites.
Fashion Design
Te Papa Green provides a sophisticated and understated base color for fashion designers. The rich green can be used for creating dresses, suits, or outerwear, and its versatility allows it to be paired with various accent colors and textures. It is especially good for sustainable fashion because it calls back to earthy tones. It can be integrated as the main color for outdoorsy- and professional clothes. The green color is also well suited as a base for accessories, such as bags and jewelry.