Ultramarine
General Information about Ultramarine
The hexadecimal color #190EA6, commonly known as Ultramarine, is a deep and intense shade of blue. In the RGB color model, it consists of 9.8% red, 5.5% green, and 65.1% blue. Ultramarine's rich and saturated hue is often associated with depth, stability, and wisdom. Historically, the pigment was derived from lapis lazuli, a rare and valuable stone, making it highly prized in art and decoration. This explains why it is often linked to royalty and prestige. In modern applications, Ultramarine is used in various fields, including web design, graphic arts, and fashion, to evoke a sense of sophistication and elegance. Its unique tone distinguishes it from other blues, making it a versatile choice for creating visual impact. The color's depth and intensity allow it to stand out, while also blending seamlessly with various color palettes. Understanding the properties and historical significance of Ultramarine enhances its effective use in creative projects.
The color #190EA6, also known as Ultramarine, presents several accessibility considerations for web developers. Given its dark hue, sufficient contrast is crucial when pairing it with text or other foreground elements. A light color, such as white or a pale yellow, would generally be necessary to ensure readability and compliance with WCAG (Web Content Accessibility Guidelines) standards. Using a contrast checker tool is highly recommended to verify that the contrast ratio meets the minimum requirement of 4.5:1 for normal text and 3:1 for large text. Moreover, avoid relying solely on color to convey important information; supplement color cues with text labels or icons. This approach helps users with visual impairments or color blindness to understand the content effectively. Testing the color scheme with various accessibility tools and user groups is also vital to ensure a universally accessible design. Ensuring proper color contrast enhances the user experience for all visitors, regardless of their visual abilities. Consider providing alternative color themes for users who prefer or require different contrast levels.
Shades
Digital Color Formats
Alternative colors
A slightly lighter shade of blue that maintains a similar aesthetic but provides better contrast against dark backgrounds.
A more desaturated blue that can be used as a secondary color without overpowering the main color scheme.
A bright blue, for highlights to draw the user's attention.
Applications
Financial Website Theme
Ultramarine (#190EA6) can serve as the primary color for a financial institution's website, conveying trust, security, and stability. Its deep tone makes it suitable for backgrounds or headers, complemented by lighter shades for text and interactive elements. The color evokes a sense of professionalism and reliability, crucial for building customer confidence in the digital space. Careful consideration of contrast is essential to ensure readability and accessibility for all users. Moreover, the depth of ultramarine allows for the effective use of white or light-colored fonts, creating a visually appealing and user-friendly interface. This color choice can enhance the overall brand image and contribute to a positive user experience.
Cosmetics Packaging
In the realm of beauty and cosmetics, Ultramarine can be incorporated into packaging designs for products that emphasize sophistication and luxury. The color can be used for eyeshadows, eyeliners, or nail polishes to evoke a sense of elegance and depth. When used in packaging, it creates a premium feel, appealing to consumers seeking high-quality products. The rich pigment of ultramarine adds a touch of opulence to the overall aesthetic. The color's association with royalty and prestige further enhances its appeal in the beauty industry. Furthermore, ultramarine can be combined with metallic accents, such as gold or silver, to amplify the luxurious effect.
Fashion Design
In fashion, ultramarine can be used to color winter coats, sweaters, or skirts, making them stand out, but also giving them an elegant look. When used for evening dresses, the color creates a sophisticated and stylish look. The ultramarine color works well with different skin tones, but can also be matched with brighter colors, like yellow or magenta, giving the entire look more contrast. For shoes and bags, ultramarine can be used to give a luxury look, while the color is still considered calm and pleasing.