Ultramarine
General Information about Ultramarine
Ultramarine, represented by the hex code #190BA9, is a deep, vivid blue color that has been prized for centuries. Its name originates from the Latin 'ultramarinus,' meaning 'beyond the sea,' as it was originally derived from the precious gemstone lapis lazuli, imported from distant lands. Historically, ultramarine pigment was incredibly expensive and highly valued, often reserved for use in paintings of religious or significant figures. Today, synthetic ultramarine is widely available, making this beautiful color accessible for various applications. In color theory, ultramarine is considered a cool color, often associated with feelings of tranquility, depth, and stability. Its rich tone makes it a popular choice in design and art, where it can add a sense of elegance and sophistication. It is also used in industrial applications.
The hex color #190BA9, also known as Ultramarine, presents significant accessibility challenges, particularly concerning color contrast. When used as a foreground color for text, it requires a very light background to meet WCAG (Web Content Accessibility Guidelines) standards for sufficient contrast. A dark blue like this can be difficult for users with low vision or color blindness to discern against darker backgrounds. Therefore, it is essential to use contrast checking tools to ensure readability. In user interface design, avoid pairing this color with other dark shades. Instead, consider using it sparingly for decorative elements or accents, where its vibrant hue can add visual interest without compromising accessibility. Always prioritize providing alternative visual cues, such as text labels or icons, to ensure that all users can understand the information being conveyed, regardless of their visual abilities. Proper use of ARIA attributes can also improve the experience for those using screen readers.
Shades
Digital Color Formats
Alternative colors
A lighter blue that maintains a similar hue while improving readability and contrast against various backgrounds.
A more muted blue that provides a softer visual experience and is less likely to cause eye strain when used extensively.
A bright alternative color that can complement the main color, while still guaranteeing the level of accesibility that is needed for a web page.
Applications
Web Design
Ultramarine, with its rich and intense blue hue, is often used in website designs to evoke feelings of trust, security, and sophistication. It can be incorporated into website headers, call-to-action buttons, and background accents to capture user attention and create a visually appealing experience. For example, a financial institution might use this color in its branding to convey stability and reliability. However, due to accessibility concerns related to color contrast, it's crucial to pair this color with lighter shades for text and interactive elements. Carefully considering the user experience can allow designers to harness the power of Ultramarine while ensuring readability and usability for all users.
Interior Design
In the realm of interior design, Ultramarine can add a touch of elegance and drama to any space. It is often used as an accent color in living rooms, bedrooms, and even bathrooms to create a focal point. For instance, painting a single wall Ultramarine can transform the entire room, adding depth and character. Furniture pieces in this color, such as sofas or armchairs, can also make a bold statement. When using Ultramarine, it's important to balance it with lighter, neutral colors to prevent the space from feeling too overwhelming. Consider pairing it with creams, whites, or grays to create a harmonious and inviting atmosphere.
Fashion
In the world of fashion, Ultramarine blue is a bold and versatile color that can be used to create striking and memorable looks. This vibrant shade can be incorporated into various clothing items, from dresses and blouses to trousers and skirts, making a statement of confidence and style. As an example, an Ultramarine evening gown exudes sophistication, while a casual blouse in this hue adds a pop of color to everyday outfits. To maximize its impact, consider combining Ultramarine with neutral tones like black, white, or gray, or for a bolder look, pairing it with complementary colors such as yellow or orange. Accessorizing with Ultramarine jewelry or handbags can also add a touch of elegance.