Ultramarine

General Information about Ultramarine

Ultramarine, represented by the hex code #190B8D, is a deep blue color known for its rich and intense hue. It derives its name from the Latin 'ultramarinus,' meaning 'beyond the sea,' as it was originally imported from minerals found in distant lands. In the RGB color model, it consists of 9.8% red, 4.3% green, and 55.3% blue. The color is often associated with royalty, wisdom, and spirituality. It has been historically valued as a pigment in paintings, particularly during the Renaissance. Ultramarine is a versatile color that can evoke feelings of calmness, authority, and sophistication. Its deep and complex tone makes it a popular choice for designers seeking to create a sense of depth and intrigue.

The color #190B8D, Ultramarine, presents significant accessibility challenges, particularly for users with visual impairments. Its dark hue results in low contrast against light backgrounds, making text and interface elements difficult to read. According to WCAG guidelines, sufficient contrast ratios are essential for ensuring readability. Ultramarine requires careful consideration of foreground colors to meet these standards. White or very light shades of yellow or green are necessary to achieve acceptable contrast. Additionally, relying solely on color to convey information should be avoided. Providing alternative cues such as text labels or icons is crucial for users who cannot distinguish between colors. Designers should use contrast checking tools to verify compliance with accessibility guidelines when using Ultramarine in their designs. Thoughtful application of this color can enhance user experience, but overlooking accessibility can lead to exclusion and frustration.

Shades

Digital Color Formats

Alternative colors

Applications

• Corporate Branding

  Ultramarine can be used as a primary brand color to convey sophistication, trust, and stability. It is suitable for financial institutions, tech companies, and educational organizations aiming to project a sense of authority and reliability. Ensure sufficient contrast with text and interactive elements to meet accessibility standards. Ultramarine can also be used as an accent color to highlight key features or calls to action. Complementary colors like gold or yellow can be used to create a visually appealing and balanced palette.

• Interior Design

  In interior design, Ultramarine can be used to create a calming and sophisticated atmosphere. It works well in bedrooms, studies, or living rooms. Pair it with neutral colors like white, gray, or beige to balance the intensity of the blue. Ultramarine can also be used as an accent color in furniture, textiles, or artwork. Consider using different shades of blue to add depth and dimension to the space. Natural materials like wood and stone can complement Ultramarine and create a harmonious environment.

• Fashion

  Ultramarine is a striking color choice for fashion, particularly for evening wear or statement pieces. It can be used in dresses, suits, or accessories to create a bold and sophisticated look. Pair it with metallic accents like gold or silver to add glamour. Ultramarine also works well with neutral colors like black, white, or gray. Consider using different textures and fabrics to add depth and interest to the outfit. For a more casual look, Ultramarine can be paired with denim or khaki.

Complementary color

Buttons