Ultramarine
General Information about Ultramarine
Ultramarine, represented by the hex code #1908AB, is a deep, vivid blue pigment that has been prized since antiquity. Originally derived from the semi-precious stone lapis lazuli, Ultramarine was highly valued for its intense color and rarity, making it more expensive than gold during the Middle Ages and Renaissance. This color is created by combining blue and violet. Synthetic Ultramarine was developed in the 19th century, making it more accessible. Today, Ultramarine is widely used in various applications, from fine art to industrial coatings, prized for its rich hue and lightfastness. In color psychology, blue is often associated with trust, stability, and intelligence, while violet can represent creativity and spirituality. As such, Ultramarine can evoke feelings of confidence and sophistication.
The hex color #1908AB, also known as Ultramarine, presents some accessibility challenges, particularly concerning color contrast. When used as text, it's crucial to pair it with a light background to ensure readability. A contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text according to WCAG guidelines. Using a color contrast checker is advisable to verify compliance. Conversely, when used as a background, pairing #1908AB with white or very light text can improve readability. Avoid pairing it with darker shades or colors with similar luminance, as this can strain the eyes and make content difficult to perceive for users with visual impairments. Also, consider providing alternative cues like icons or text labels for users who might have difficulty distinguishing colors.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
Ultramarine, with its depth and richness, is often used to evoke feelings of trust and stability. In website design, it can be utilized in headers, footers, or as a background for call-to-action buttons. It works particularly well for financial institutions or companies wanting to project an image of reliability. When used sparingly, Ultramarine can create a sophisticated and professional look, enhancing the user experience and reinforcing brand identity.
Beauty
Ultramarine can be incorporated into eye makeup to create a bold and dramatic look. It can be used as an eyeshadow, eyeliner, or mascara to enhance the eyes and add a pop of color to the face. It's particularly flattering on individuals with brown or hazel eyes, making them appear brighter and more vibrant. It can also be used in nail polish to create a striking and sophisticated manicure.
Fashion
Ultramarine, as a strong and confident color, can be used in fashion to add a bold and sophisticated touch to any outfit. It can be incorporated into dresses, suits, or accessories such as scarves and handbags. Ultramarine pairs well with neutral colors like white, gray, and black, as well as complementary colors like gold and yellow. Consider using it in small doses to create a focal point or to add an element of surprise to an otherwise understated ensemble.