Ultramarine
General Information about Ultramarine
Ultramarine, represented by the hexadecimal color code #190299, is a deep and intense shade of blue. Historically, Ultramarine was derived from the rare and expensive mineral lapis lazuli, making it a highly prized pigment, especially during the Renaissance. Today, synthetic versions allow for wider accessibility. The color evokes feelings of depth, stability, and intelligence. In color psychology, blue is often associated with trust, loyalty, and calmness. Ultramarine's darker tone can also convey a sense of authority and sophistication. In the RGB color model, #190299 is composed of 9.8% red, 0.8% green, and 60% blue. This high proportion of blue gives the color its characteristic deep hue. It is a color that is often associated with luxury and exclusivity.
The color #190299, also known as Ultramarine, presents significant accessibility challenges, particularly in text-based contexts. Its dark hue results in a very low contrast ratio against standard light backgrounds, failing to meet WCAG (Web Content Accessibility Guidelines) AA and AAA standards. This can lead to readability issues for users with visual impairments, including those with low vision or color blindness. To ensure accessibility, it's crucial to use Ultramarine sparingly for text and to pair it with very light colors like white or pale yellow to achieve sufficient contrast. If Ultramarine is essential for branding or design purposes, consider using it for larger graphic elements where legibility is less critical. Providing alternative high-contrast themes or color palettes is also advisable to cater to users with diverse visual needs. Careful consideration of contrast ratios and user testing with accessibility tools are crucial steps in ensuring an inclusive user experience when using this deep shade of blue.
Shades
Digital Color Formats
Alternative colors
A slightly lighter shade of blue that still retains the richness of Ultramarine but provides better contrast against light backgrounds.
A more vibrant blue that offers better visibility and can be used as an accent color without compromising accessibility.
A much brighter color to increase accessibility
Applications
Web Design
In web design, Ultramarine can be used to create a sense of depth and sophistication. It's well-suited for backgrounds, headers, or accents, especially in themes related to technology, finance, or education. For example, a website for a software company could use Ultramarine to convey a sense of reliability and innovation. To maintain accessibility, it should be paired with light text or elements. Additionally, consider using it in interactive elements like buttons or links, with hover states that provide clearer visual feedback.
Interior Design
In interior design, Ultramarine adds a touch of elegance and drama to spaces. It works well in living rooms or bedrooms as an accent wall color or in decorative elements such as cushions or artwork. The color can also be used in spaces with a cosmic theme for an immersive and dreamlike effect. The deep blue also invites feelings of peace and serentity.
Fashion
In fashion, Ultramarine can be used to create striking and memorable looks. It is suitable for evening wear, formal attire, or as an accent color in accessories such as scarves or handbags. It can convey confidence and elegance. The rich and deep color can be paired with lighter shades for a contrast.