Tory Blue
General Information about Tory Blue
The hexadecimal color #1854B2, also known as Tory Blue, is a deep and rich shade of blue that conveys a sense of sophistication, stability, and trustworthiness. It is composed of 9.41% red, 32.94% green, and 69.8% blue. In the RGB color space, #1854B2 has the numerical representation (24, 84, 178). This color is often associated with professionalism and authority, making it a popular choice for corporate branding, government agencies, and educational institutions. Tory Blue is a versatile color that can be used in a variety of design applications, from web design to interior decor, where it adds a touch of elegance and depth. Its cool undertones create a calming and reassuring effect, making it suitable for environments that require focus and concentration.
The hex color #1854B2, also known as Tory Blue, presents moderate accessibility challenges. Its relatively dark hue means that it requires careful consideration when choosing text and background color combinations. To ensure readability and compliance with accessibility standards like WCAG, it's crucial to use light text colors such as white or very light grays on a #1854B2 background. Conversely, using dark text colors on a #1854B2 background can result in insufficient contrast, making the text difficult to read for users, especially those with visual impairments. A contrast ratio of at least 4.5:1 for normal text and 3:1 for large text is recommended to meet WCAG AA standards. Tools like contrast checkers can help verify compliance and ensure optimal readability. When used for interactive elements, provide sufficient visual cues to indicate state changes, such as hover or focus, to enhance usability.
Shades
Digital Color Formats
Alternative colors
- #3366cc
A slightly lighter blue that maintains a similar aesthetic while potentially improving contrast with darker text.
- #4682b4
A muted, grayish-blue that offers a more subdued and sophisticated feel, suitable for backgrounds and secondary elements.
- #007fff
A vivid, saturated blue for when you need the blue to stand out more.
Applications
Brand Color
Tory Blue can be utilized as a primary brand color to evoke feelings of trust, stability, and sophistication. Its depth makes it well-suited for logos, website headers, and marketing materials, particularly for businesses in finance, technology, or education. When used strategically, Tory Blue can enhance brand recognition and convey a sense of authority and reliability, fostering customer confidence and loyalty. For example, the color could be incorporated as a company's logo and on their website to present a visually consistant brand.
Web Design
In web design, Tory Blue can be used for creating visually appealing and engaging user interfaces. It's suitable for backgrounds, buttons, and navigational elements, providing a touch of elegance and professionalism. Its calming effect makes it ideal for websites or applications that require focus and concentration, such as e-learning platforms or productivity tools. By employing Tory Blue thoughtfully, designers can enhance user experience and create a cohesive and user-friendly design. This can be used for the navigation bar or the footer of the website.
Interior Design
Tory Blue can be incorporated into interior design to create a serene and sophisticated atmosphere. It works well in bedrooms, living rooms, or home offices, providing a calming backdrop for furniture and decor. Pair it with neutral colors like beige, gray, or white to create a balanced and harmonious space. Accents of metallic colors like gold or silver can add a touch of luxury and elegance, elevating the overall aesthetic. For instance, one could paint a wall Tory Blue as an accent to the interior.