Te Papa Green
General Information about Te Papa Green
The hex color #184539, also known as Te Papa Green, is a dark shade of green that evokes feelings of nature, growth, and tranquility. It belongs to the green color family and is created by mixing a small amount of red with a larger proportion of green and blue. The color is named after the Museum of New Zealand Te Papa Tongarewa, suggesting a connection to the country's natural landscapes. Its hexadecimal representation, #184539, precisely defines its composition in the RGB (Red, Green, Blue) color model, making it suitable for digital applications in web design, graphic design, and other visual media. The green hue makes it a popular choice for representing environmental themes, organic products, and a sense of stability and harmony. The muted tone also provides a sophisticated alternative to brighter, more vibrant greens.
The color #184539, also known as Te Papa Green, presents certain accessibility considerations for web developers. Its relatively low lightness value results in a dark appearance, requiring careful attention to contrast ratios. When using this color for text, it's crucial to ensure sufficient contrast against the background to meet WCAG (Web Content Accessibility Guidelines) standards. A contrast ratio of at least 4.5:1 is recommended for normal-sized text and 3:1 for large text (14pt bold or 18pt regular). White or very light shades of yellow, orange, or green are effective choices for text color to ensure readability. When using #184539 for interactive elements like buttons, providing clear visual cues for hover, focus, and active states is important to improve usability for all users, including those with visual impairments. Also, avoid using color alone to convey important information; always provide text labels or other visual cues.
Shades
Digital Color Formats
Alternative colors
- #3cb371
A lighter shade of green that provides better contrast against white backgrounds, improving readability.
- #32cd32
A more vibrant green that can be used to highlight important elements on a webpage, drawing the user's attention.
- #808080
A neutral gray that works well as a background color and provides a good contrast with darker text.
Applications
Website Design for Eco-Friendly Businesses
Te Papa Green can be used as a primary color in website designs for businesses focused on sustainability, environmental conservation, or natural products. Its calming and earthy tone helps create a trustworthy and reliable brand image. The color can be applied to backgrounds, headings, and call-to-action buttons. Pairing it with complementary colors like light beige or cream can result in a balanced and aesthetically pleasing design.
Interior Design for Natural and Calming Spaces
This shade of green is well-suited for interior design aiming for a natural and calming atmosphere. It can be used as an accent wall color in living rooms or bedrooms, creating a connection with nature. The color can also be incorporated through furniture, textiles, and decorative items. Combining it with natural materials like wood, stone, and plants enhances the overall serene and organic feel of the space.
Fashion and Apparel
In fashion, Te Papa Green can be used in clothing for creating a subtle yet elegant look. It works well for blouses, skirts, or dresses, especially when paired with neutral colors like white, beige, or gray. This green also makes a great choice for accessories such as scarves, handbags, or belts, adding a touch of sophistication to any outfit.