Te Papa Green
General Information
The hex color #183F45, often referred to as Te Papa Green, is a dark, muted shade of green that evokes feelings of tranquility, nature, and sophistication. In the RGB color model, it is composed of 9.41% red, 24.71% green, and 27.06% blue. This combination creates a deep, earthy tone that finds applications in various design fields. Its hex code represents a specific point in the color spectrum, allowing designers and developers to accurately reproduce this color across different platforms. The name, Te Papa Green, further hints at its origins and associations, possibly linked to natural landscapes or cultural references. Its somewhat subdued nature makes it suitable for backgrounds, accents, and elements where a subtle, yet sophisticated color is desired.
The hex color #183f45, also known as Te Papa Green, presents some accessibility challenges, particularly in text applications. Its low luminance of approximately 6% means it offers insufficient contrast against standard white backgrounds, failing WCAG's AA and AAA standards for normal text sizes. To ensure readability, especially for users with visual impairments, a lighter text color is essential. A contrast ratio of at least 4.5:1 for normal text and 3:1 for large text (14pt bold or 18pt) is needed. When using #183f45 for backgrounds, designers and developers should carefully select foreground colors to meet these contrast thresholds, enhancing usability for a broader audience. Tools like contrast checkers can aid in verifying compliance. Additionally, avoid relying solely on color to convey critical information; use labels, icons, or text cues.
Shades
Digital Color Formats
Alternative colors
- #336666
A lighter shade of green that provides better contrast against white backgrounds, making it more accessible for text.
- #2a646e
A brighter, more saturated green that can be used as an accent color while still maintaining a level of sophistication.
- #333333
A dark gray, close to black, offering a strong contrast as a text color against lighter backgrounds.
Applications
Website Design
Te Papa Green, with its muted and nature-inspired tone, offers a versatile choice for crafting a sophisticated and calming website aesthetic. Its understated elegance makes it particularly suitable for eco-conscious brands, wellness platforms, or educational sites seeking to convey trustworthiness and stability. Used judiciously, it can establish a sense of tranquility and environmental stewardship. Consider pairing it with neutral colors or warm earthy tones to enhance its appeal and create a cohesive user experience. Its calming nature can make it a key element of a website focused on mental health or relaxation techniques.
Branding
This color evokes a sense of calm and sophistication, making it ideal for creating elegant and understated brand identities. Its depth allows it to convey reliability and trustworthiness. It works exceptionally well in logos, stationery, and marketing materials for businesses seeking to project an image of stability and environmental consciousness. Combine it with neutral or complementary colors to create a lasting impression. Use it as a primary color to establish a recognizable brand that stands out for its understated sophistication and connection to nature.
Interior Design
Te Papa Green offers a sophisticated and calming choice for interior design. Its muted tone evokes a sense of tranquility and connection to nature, making it ideal for creating relaxing and inviting spaces. It works well in bedrooms, living rooms, or home offices, especially when paired with natural materials and warm lighting. Incorporate it through wall paint, upholstery, or accent pieces to establish a serene atmosphere. The color creates an environment conducive to relaxation and productivity, perfect for modern living spaces.