Te Papa Green
General Information
The hexadecimal color #183F39, also known as Te Papa Green, is a dark shade of green with a subtle earthy undertone. It belongs to the green color family and exhibits characteristics often associated with nature, tranquility, and stability. In the RGB color model, it is composed of 9.41% red, 24.71% green, and 22.35% blue. In the CMYK color model, its components are 62% cyan, 0% magenta, 10% yellow, and 75% black. This color is not particularly vibrant, it conveys a sense of understated elegance and can be perceived as sophisticated and calming. It derives its name 'Te Papa Green' from the Museum of New Zealand Te Papa Tongarewa, suggesting a connection to cultural heritage and natural history.
The color #183F39, also known as Te Papa Green, presents some accessibility challenges due to its relatively low luminance. When used as a background color, it requires careful consideration of the foreground text color to ensure sufficient contrast. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. Pairing #183F39 with lighter shades of yellow, white, or even light gray can improve readability. Using a color contrast checker is essential to verify compliance. Also, avoid using this color for crucial visual elements if users cannot change the color scheme. For elements like buttons or links, provide additional cues like underlines or icons, particularly for users with color vision deficiencies. Ensuring sufficient spacing around text can also help.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Te Papa Green can be employed to evoke feelings of nature, tranquility, and growth. It is suitable for websites related to environmental organizations, organic products, or wellness retreats. However, due to its dark shade, it should be used sparingly as a primary background color. Instead, it can serve as an accent color for headings, buttons, or borders. Combining it with neutral tones like beige or light gray can create a balanced and harmonious aesthetic.
Interior Design
In interior design, #183F39 can be used to create a relaxing and grounding atmosphere. It works well in spaces like bedrooms, studies, or meditation rooms. Consider using it as an accent wall color or for upholstery. To prevent the space from feeling too dark, pair it with lighter colors like cream, off-white, or natural wood tones. Plants can also complement this color, enhancing the connection to nature. Metallic accents, such as gold or copper, can add a touch of sophistication.
Poster Design
Te Papa Green can be used to create visually appealing posters and branding material for organizations related to nature, sustainability or corporate responsibility. To make sure the text is readable it should be used carefully to ensure enough contrast.