Jacksons Purple
General Information about Jacksons Purple
Jacksons Purple, represented by the hexadecimal color code #18277F, is a dark shade of purple with a strong blue undertone. It resides in the blue-violet portion of the color spectrum. This color evokes feelings of sophistication, mystery, and creativity. In color psychology, purple is often associated with royalty, wisdom, and spirituality. It's a complex color, combining the stability of blue with the energy of red, resulting in a balance that can be both calming and stimulating. In design, Jacksons Purple can add a touch of elegance and intrigue, making it suitable for projects aiming to convey a sense of luxury or innovation. Its dark nature makes it important to consider contrast when using it with text or other design elements.
The color #18277F, also known as Jacksons Purple, presents several accessibility considerations for web developers. Its dark hue results in a low contrast ratio against standard white backgrounds, potentially making text difficult to read for users with visual impairments. To ensure inclusivity, it's crucial to use this color with lighter text or interface elements, aiming for a contrast ratio that meets WCAG guidelines (ideally 4.5:1 for normal text and 3:1 for large text). Consider pairing it with complementary or analogous colors that offer better contrast. Testing with accessibility evaluation tools is essential to validate the design and ensure readability for all users. Additionally, avoid using color as the sole means of conveying information; supplement color cues with text labels or other visual indicators to accommodate users with color blindness.
Shades
Digital Color Formats
Alternative colors
- #4c51ad
A lighter shade of purple that provides better contrast against white backgrounds, enhancing readability for users with visual impairments.
- #5856d6
A more saturated purple that can be used to draw attention to specific elements on a webpage, like buttons or links.
- #a9a9a9
A neutral grey color which complements Jacksons Purple and creates a sophisticated, balanced color palette.
Applications
Web Design Accent
In web design, Jacksons Purple can serve as an accent color to highlight specific sections or calls to action. It can also be used as a background color for headers or footers, creating a sense of depth and sophistication. However, due to its dark nature, it is recommended to use it sparingly and pair it with lighter complementary colors to maintain readability and visual balance. In UI design, it can be applied to button designs and navigational elements for a premium feel.
Cosmetics Packaging
In the beauty industry, Jacksons Purple can be used to represent elegance and mystery. The color could be used for eye shadow, eyeliner, or nail polish. Packaging of cosmetic products may also use this color to signal luxury and quality. This particular hue conveys a feeling of sophistication, setting products apart on shelves.
Fashion Design
In fashion, Jacksons Purple can be incorporated into evening wear, formal attire, or accessories like scarves and handbags. It can also be used as a bold statement color in shoes or other statement pieces. The color's depth and richness make it suitable for luxurious fabrics like velvet or satin, enhancing its overall appeal and giving the garments a sense of regal beauty and distinction.