Ultramarine
General Information about Ultramarine
The hex color #181187, also known as Ultramarine, is a deep shade of blue. Ultramarine is historically significant as a pigment derived from the mineral lapis lazuli, making it a precious and highly valued color in art. Today, the synthetic form of ultramarine is widely available, retaining the same vibrant hue. In color theory, ultramarine is associated with feelings of depth, stability, and tranquility. It is often used to evoke a sense of trust and authority, making it a popular choice for corporate branding and designs. The color's name originates from the Latin 'ultramarinus', meaning 'beyond the sea', reflecting its origin as an imported pigment. Its intense and saturated nature makes it a favorite among artists and designers alike.
The hex color #181187, a deep ultramarine, presents accessibility challenges primarily due to its low luminance. When used as text on a white background, the contrast ratio is insufficient, making it difficult for individuals with visual impairments to read. To improve accessibility, consider pairing it with lighter colors, such as shades of white, cream, or light yellow, to ensure sufficient contrast. Additionally, providing alternative text descriptions for images or elements using this color is crucial. In terms of web design, it's advisable to avoid using this color for essential interactive elements unless accompanied by clear visual cues and sufficient contrast. Tools like contrast checkers can help determine if color combinations meet accessibility standards like WCAG (Web Content Accessibility Guidelines). Remember that ensuring accessibility is essential for inclusive design and reaching a wider audience.
Shades
Digital Color Formats
Alternative colors
Applications
Website Design
Ultramarine, with its depth and richness, is perfectly suited for creating a sense of luxury and sophistication in website designs. It can be used in headers, footers, and as an accent color to draw attention to key elements. When combined with gold or silver accents, it evokes a feeling of royalty and exclusivity. Furthermore, this color can be used in call-to-action buttons to give the web page a professional and trustworthy visual.
Fashion and Beauty
In the realm of fashion, ultramarine can be incorporated into elegant evening gowns or as a bold statement color in accessories like scarves and handbags. Its versatility allows it to be paired with both neutral tones for a classic look and brighter colors for a more modern and daring style. In beauty, it is often used for eyeshadows and eyeliners to enhance and accentuate the eyes.
Interior Design
Within interior design, ultramarine serves as an excellent choice for accent walls, furniture upholstery, or decorative pieces. It brings a sense of calm and serenity to living spaces while also adding a touch of drama and elegance. Complementing it with warm neutrals or natural wood tones can create a balanced and inviting atmosphere. This color is very common in office buildings, libraries and hotels.