Deep Blue
About Deep Blue (#180877)
The hex color #180877, also known as Deep Blue, is a dark shade of blue that evokes feelings of depth, stability, and sophistication. It is created by combining a small amount of red and green with a dominant presence of blue. This particular shade resides within the blue color family and is often associated with concepts such as trust, intelligence, and power. In color psychology, deep blues are frequently used to convey a sense of security and professionalism, making them a popular choice for corporate branding and web design. Understanding the properties and associations of #180877 allows designers and artists to effectively leverage its visual impact in a wide range of applications.
The hex color #180877, a deep blue, presents significant accessibility challenges, particularly concerning color contrast. When used as a background color, it necessitates very light text to ensure readability for individuals with visual impairments. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text, as per WCAG guidelines. Tools like contrast checkers are essential to verify compliance. It's crucial to avoid using this color for text or interactive elements on a dark background, as this drastically reduces visibility. When incorporating this deep blue, consider providing alternative high-contrast themes or options to accommodate users with diverse visual needs. Careful attention to link styling is also important; ensure links are clearly distinguishable from surrounding text, not solely by color, which could be inaccessible to color-blind users.
Shades
Digital Color Formats
Alternative colors
Applications
Website Header Background
In web design, #180877 can be utilized as a background color for website headers or footers to create a sense of depth and sophistication. Its deep hue can effectively highlight key information or navigation elements when paired with contrasting text and design features. Moreover, it can serve as an accent color for buttons or icons, providing a touch of elegance while maintaining a professional aesthetic. Thoughtful application of this color can contribute to a visually appealing and memorable user experience, especially when complemented by appropriate typography and imagery.
Fashion Design
In fashion, this deep blue shade is fantastic for elegant evening wear or sophisticated business attire. It evokes feelings of confidence and stability. Imagine a sleek cocktail dress or a sharp business suit in this color, paired with silver or gold accessories for a touch of glamour. The deep blue also lends itself well to textured fabrics like velvet or satin, enhancing its luxurious appeal. It can also be used as an accent color, combined with lighter neutrals for a striking contrast.
Graphic Design for Corporate Branding
Within the realm of graphic design, the color #180877 can be employed strategically to evoke feelings of trust, security, and professionalism. It can function as a primary color in branding materials for financial institutions, legal firms, or technology companies seeking to convey reliability and stability. Additionally, this deep blue can be incorporated into data visualizations, infographics, and presentations to differentiate data sets or highlight key findings, enhancing clarity and visual impact. When combined with complementary colors or contrasting typography, it can create visually engaging and informative content that effectively communicates the intended message to the audience.