Asphalt
General Information about #18030B
The hex color code #18030B represents a very dark shade of red-purple, often described as 'Asphalt' due to its resemblance to the color of dark pavement. In the RGB color model, it consists of 9.41% red, 1.18% green, and 4.31% blue. The CMYK representation is 0% cyan, 87.5% magenta, 54.17% yellow, and 90.59% black. This color is frequently associated with qualities like sophistication, mystery, and seriousness. Its dark and muted nature makes it suitable for creating a sense of depth and understated elegance. While it can be used to evoke feelings of luxury and exclusivity, careful consideration must be given to its application to avoid creating an oppressive or somber atmosphere. The color's low saturation and brightness contribute to its ability to blend well with various palettes when used judiciously.
The hex color #18030B, also known as Asphalt, presents significant accessibility challenges, particularly in web design. Its very dark nature results in extremely low contrast against typical light backgrounds, making text and other visual elements nearly illegible for many users. Individuals with visual impairments, such as low vision or color blindness, will struggle to differentiate content. To ensure accessibility, it's crucial to avoid using #18030B for text or important interface elements unless paired with a very light color that provides a contrast ratio meeting WCAG (Web Content Accessibility Guidelines) standards. A contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. Tools like WebAIM's Contrast Checker can verify if color combinations meet these guidelines. Consider using this color sparingly, perhaps for decorative accents where legibility isn't paramount, and always prioritize sufficient contrast to accommodate all users.
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Applications
Website Design
Asphalt can be used as a background color for website sections to create a dark and moody atmosphere. This application works best when combined with lighter text and visual elements that stand out against the dark background. Ensure the contrast between the background and text meets accessibility standards. It also can be used as a secondary highlight color to draw attention to specific content.
Interior Design
In interior design, Asphalt can be used as a wall color in rooms where a sophisticated and cozy ambience is desired. It pairs well with lighter furniture and decor elements to create a balanced look. This color can also be used for accent walls or architectural details to add depth and visual interest to a space. Proper lighting is crucial to prevent the room from feeling too dark.
Fashion Design
In fashion, Asphalt can be used as a base color for creating elegant and understated outfits. It can be combined with brighter accent colors to add a pop of visual interest. This color is also a popular choice for outerwear, such as jackets and coats, as it is both stylish and practical. Asphalt is also a popular choice for footwear and accessories.