Asphalt
General Information about #18020D
The hex color code #18020D, also known as Asphalt, is a dark, desaturated shade of red. It is composed of 9.4% red, 0.8% green, and 5.1% blue. In the RGB color model, it is represented as (24, 2, 13). In the CMYK color model, it is represented as (0, 91.67, 45.83, 90.59). This color is often associated with feelings of sophistication, mystery, and restraint. Its muted nature makes it a versatile choice for a variety of design applications. Given its dark nature, it's crucial to use it judiciously and to ensure sufficient contrast with lighter colors when used for text or interactive elements. It's also important to note that the perceived color can vary slightly depending on the display device and lighting conditions.
The color #18020D, also known as Asphalt, presents significant accessibility challenges, particularly in web design. Its low luminance value of 2.37 results in extremely poor contrast against both white and black backgrounds. According to WCAG (Web Content Accessibility Guidelines), sufficient contrast is crucial for users with visual impairments to perceive content effectively. Specifically, the contrast ratio of #18020D against white is approximately 1.66:1, far below the recommended minimum of 4.5:1 for normal text and 3:1 for large text. This means that text using #18020D on a white background would be very difficult to read. Similarly, using it on a black background would also fail accessibility standards. To improve accessibility, web developers should avoid using this color for text or interactive elements without pairing it with very light backgrounds or very dark backgrounds. Careful consideration must be given to color combinations to ensure readability for all users, especially those with low vision or color blindness. Additionally, providing alternative color schemes or allowing users to customize colors can greatly enhance accessibility.
Shades
Digital Color Formats
Alternative colors
Applications
Minimalist Website Design
Asphalt's dark and muted tone lends itself well to creating sophisticated and minimalist website designs. It can be used for background elements, borders, or subtle accents to evoke a sense of understated elegance. When paired with brighter complementary colors, it can create a striking visual contrast. For instance, a website for a luxury brand might use #18020D for the header and footer, with white or light gray for the main content area. Careful attention should be paid to contrast ratios to ensure readability and accessibility.
Moody Interior Design
In interior design, Asphalt can be used to create a moody and dramatic atmosphere. It works particularly well in spaces where a sense of intimacy and enclosure is desired, such as home theaters or studies. It can be used as a wall color, or for furniture and accent pieces. When used in larger areas, it is often paired with lighter colors and textures to prevent the space from feeling too dark or overwhelming. Metallic accents, such as gold or copper, can also be added to enhance the sense of luxury.
Edgy Fashion Design
Asphalt can be incorporated into fashion to create an edgy and sophisticated look. It can be used for clothing items such as jackets, pants, or dresses, as well as for accessories like bags and shoes. It pairs well with a variety of colors and textures, from denim and leather to silk and velvet. When used in combination with lighter colors, it can create a sense of contrast and visual interest. This color helps create a refined yet rebellious style.