Tory Blue
General Information
The hexadecimal color #174CB3, also known as Tory Blue, is a dark shade of blue. It resides in the blue color spectrum, exhibiting a calm and professional aura. In the RGB color model, it is composed of 9.02% red, 30.2% green, and 70.2% blue. In the CMYK color model, which is often used for printing, it consists of 87.15% cyan, 56.9% magenta, 0% yellow, and 29.8% black. This color is often associated with trustworthiness, stability, and intelligence, making it a popular choice for corporate branding and professional designs. Its relatively low saturation and medium darkness contribute to its sophisticated and understated feel.
The color #174CB3, also known as Tory Blue, presents moderate accessibility challenges. Its contrast ratio against white text is approximately 4.7:1, which meets the WCAG AA standard for normal text (4.5:1) but falls short of the AAA standard (7:1). When used for smaller text, careful consideration is needed to ensure readability for users with visual impairments. Pairing it with lighter shades of yellow, beige, or white can improve contrast. Conversely, using it with dark colors like black or dark gray should be avoided. For crucial elements like buttons or links, consider using a lighter shade of Tory Blue or a different, more contrasting color altogether to ensure usability for all users, including those with low vision or color blindness. Testing with accessibility tools is highly recommended.
Shades
Digital Color Formats
Alternative colors
Applications
Website Design
Tory Blue can be used in website headers and navigation bars to create a professional and trustworthy feel. Its depth evokes stability and reliability, making it suitable for businesses in finance, technology, or consulting. It can be paired with white or light gray for text and accents to ensure readability and a clean aesthetic. Furthermore, its subtle nature works well in minimalist designs, adding a touch of sophistication without overwhelming the user.
Fashion Design
This color can be incorporated into clothing designs, particularly for formal wear or business attire. It projects an image of confidence and competence. Imagine a Tory Blue blazer paired with a white shirt and dark trousers or skirt. The color also translates well to accessories like ties or handbags, adding a pop of color to an otherwise neutral outfit. Due to its relative neutrality, Tory Blue can be easily paired with a variety of other colors, providing versatility.
Interior Design
In interior design, Tory Blue can be used as an accent wall color to create a calming and sophisticated atmosphere in living rooms or bedrooms. It pairs well with neutral furniture and lighter-colored accents, such as white or beige. The color can also be used in smaller doses through decorative items like pillows, curtains, or rugs. The use of this color can lend a sense of calmness to a room, making it ideal for creating a relaxing atmosphere.