Tory Blue
General Information
The hex color #1746B3, also known as Tory Blue, is a deep, saturated shade of blue. In the RGB color model, it is composed of 9.02% red, 27.45% green, and 70.2% blue. This color is often associated with qualities like trustworthiness, stability, and sophistication. It is a popular choice in branding and design for companies that want to project an image of reliability and professionalism. Tory Blue is commonly found in corporate logos, website designs, and marketing materials. The color's depth and richness make it visually appealing and memorable, while its blue undertones evoke feelings of calmness and security. It is a versatile color that can be used in various creative applications, from digital art to interior design.
The hex color #1746B3, also known as Tory Blue, presents some accessibility considerations, particularly regarding text contrast. When using this color as a background, it's crucial to ensure that any text layered on top meets the minimum contrast ratios defined by WCAG (Web Content Accessibility Guidelines). A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Light text colors like white (#FFFFFF) or very light yellows and greens might provide sufficient contrast. Tools like WebAIM's contrast checker can be used to verify compliance. Additionally, consider users with visual impairments who might perceive colors differently. Providing alternative visual cues, such as underlines or bolding, for links or interactive elements can enhance usability. Avoid relying solely on color to convey important information.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #1746B3 can serve as a primary brand color for companies aiming to project trustworthiness and stability. It is well-suited for header backgrounds, button highlights, and interactive elements, providing a sophisticated and professional feel. It is often used in the financial sector or educational platforms to inspire confidence. It is important to test this blue against white or light text for accesibility guidelines.
Interior Design
In interior design, Tory Blue can be used as an accent color to create a calming yet sophisticated atmosphere. It works well in bedrooms, studies, or living rooms, especially when paired with neutral colors like gray or beige. A bold statement can be achieved by painting an accent wall or using it in decorative items such as cushions, curtains, or artwork. The color gives a sense of stability to the overall space.
Fashion
In the fashion industry, Tory Blue can be incorporated into both casual and formal wear. It is a versatile color for dresses, suits, and accessories. This color can be used to create a classic and refined look. A Tory Blue blazer or dress, paired with neutral-colored shoes and accessories, can be suitable for business meetings or formal events.