Ultramarine
General Information about Ultramarine (#1713A0)
The hexadecimal color code #1713A0 represents a deep, vibrant shade of blue known as Ultramarine. It is composed of 9.02% red, 7.45% green, and 62.75% blue. In the RGB color model, this corresponds to R:23, G:19, B:160. In the CMYK color model, the color is composed of 85.63% cyan, 88.13% magenta, 0% yellow, and 37.25% black. Ultramarine is often associated with feelings of calmness, stability, and trust. The luminosity value of the color is 6.84%. Its rich hue makes it a popular choice in graphic design, web development, and other creative fields where conveying professionalism and depth is desired. It is a color that tends to attract attention and communicate a sense of authority and competence.
The hex color #1713A0, also known as Ultramarine, presents certain accessibility challenges, especially in web design. Due to its dark hue, it requires careful consideration of color contrast. When used as a background color, it is essential to pair it with light text (white or very light shades of yellow or gray) to ensure sufficient contrast ratio, ideally meeting WCAG (Web Content Accessibility Guidelines) standards of at least 4.5:1 for normal text and 3:1 for large text. If used for text, ensure the background is a lighter color. Using a color contrast checker is highly recommended to validate the contrast ratio. Avoid using this color for essential visual elements if sufficient contrast cannot be achieved. Also, avoid using #1713A0 to convey meaning without providing additional textual cues, as colorblind users may not be able to distinguish it effectively. Consider providing alternative visual cues, such as icons or patterns, to enhance accessibility for all users.
Shades
Digital Color Formats
Alternative colors
A slightly lighter shade of blue that offers better contrast on white backgrounds.
A more desaturated blue that can be used as a secondary color without overwhelming the primary color scheme.
A dark blue-gray that is considered more neutral and can increase the readability of text against it.
Applications
Web Design and Branding
Ultramarine, represented by #1713A0, is frequently employed in web design to evoke feelings of trust, stability, and intelligence. It can be used for website headers, navigation bars, and button backgrounds to create a professional and reliable user experience. In branding, this color can represent a company's commitment to quality and expertise. When used in moderation, ultramarine can add a touch of sophistication and elegance to any design project. When combining it with white or light gray it can provide a clean and modern look. The tone of this color can be adjusted by using shades of blue to create unique combinations.
Interior Design
In interior design, Ultramarine (#1713A0) can be used to create a bold and dramatic effect. It is particularly effective as an accent color in living rooms, bedrooms, or studies. It can be paired with neutral colors like white, beige, or gray to create a balanced and sophisticated space. Use it sparingly on walls, furniture, or decorative accessories to make a statement. Alternatively, combine it with metallic accents like gold or silver for a luxurious and opulent feel. Ultramarine brings a sense of depth and richness to any interior space, fostering a sense of creativity and focus.
Fashion Design
In the fashion industry, Ultramarine (#1713A0) is a versatile color that can be used in various ways, from evening gowns to casual wear. It works well as a statement color for dresses, jackets, or accessories. It can be combined with other colors like black, white, or red to create striking and fashionable outfits. Ultramarine adds an element of sophistication and elegance to any wardrobe. It's a classic color choice that transcends trends. The color is often associated with royalty and is a symbol of high fashion.