Asphalt
General Information
The hex color code #17030C, often referred to as 'Asphalt,' is a very dark, desaturated shade of red. In the RGB color model, it is composed of 9.02% red, 1.18% green, and 4.71% blue. This results in a subdued and muted color, conveying a sense of depth and somberness. It is categorized within the dark gray-brown color family and has a very low luminance value, making it appear almost black in many contexts. Its darkness makes it a good shade for creating shadows, dark accents, or evoking feelings of mystery and sophistication.
The hex color #17030C, a very dark, muted shade, presents significant accessibility challenges, especially in web design. Its low luminance value means it offers very little contrast against even moderately dark backgrounds. Text using this color should be avoided on most backgrounds, as it will be extremely difficult to read for users with visual impairments. In order to make this color accessible, it should ideally be paired with very light colors to ensure sufficient contrast. Tools like contrast checkers can help determine if the color combination passes WCAG standards, which are crucial for inclusive design. This color can only be used for decorative purposes if there is no important information is displayed.
Shades
Digital Color Formats
Alternative colors
- #282828
A slightly lighter shade of gray can offer better readability while maintaining a similar aesthetic.
- #331a00
A dark brown can provide a similar muted feel but with slightly improved contrast.
- #303030
Using a lighter Asphalt shade, the color can still be in the neighborhood of #17030C but increase readability and contrast.
Applications
Web, Fashion and Interiour Design
In web design, #17030C can be utilized sparingly for background accents or subtle dividers, especially when aiming for a minimalist or modern aesthetic. However, it is important to use it with very light contrasting text. In fashion, this color can be incorporated into accessory designs or darker clothing items, lending a touch of sophistication and mystery. When applied to interior design, this color is suitable for creating cozy reading nooks or home cinema setup, because it can have a dimming effect.
Graphic Design
In graphic design, #17030C can be employed to evoke feelings of sophistication, mystery, or subtle elegance. It's particularly useful for creating backgrounds or elements that need to recede into the background, allowing other brighter or more vibrant colors to stand out. The key is to use it judiciously and balance it with lighter, contrasting shades to prevent the design from becoming too somber or visually monotonous. It is commonly applied to logos for technology companies.
Digital Art
When it comes to digital art and illustration, #17030C can be used to create shadows, deepen tones, or add depth to a composition. Its dark nature makes it ideal for creating dramatic lighting effects or enhancing the contrast between light and dark areas. It's also effective for rendering textures such as metal, stone, or asphalt, where a sense of roughness, grittiness, and shadow is desired.