Tory Blue
General Information about Tory Blue
The hex color #16529D, also known as Tory Blue, is a deep, saturated shade of blue that evokes feelings of trust, stability, and professionalism. It belongs to the blue color family and has a hexadecimal value of #16529D, with RGB values of R: 22, G: 82, B: 157 and CMYK values of C: 0.86, M: 0.48, Y: 0.00, K: 0.38. Tory Blue is often associated with corporate settings, finance, and technology due to its serious and reliable connotations. Its depth and richness make it a versatile color for various design applications, from branding and web design to interior decoration. The color is typically used in situations that require confidence, formality, and a sense of authority.
The hex color #16529D, also known as Tory Blue, presents some accessibility challenges, particularly regarding color contrast. When using this color for text or interactive elements, it's crucial to ensure sufficient contrast against the background. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. This color may not meet these ratios when paired with lighter backgrounds, requiring careful consideration of the background color choice. Tools like contrast checkers can help evaluate the contrast ratio. Additionally, providing alternative cues like underlines or icons for links is vital for users with color vision deficiencies. It is recommended to test the color combination with different types of color blindness to make sure the design is accessible to everyone.
Shades
Digital Color Formats
Alternative colors
- #4682b4
A slightly lighter shade of blue that still provides a professional and calming feel but offers better contrast against light backgrounds.
- #003366
A darker shade of blue that ensures high contrast against lighter colors, ideal for text and important UI elements.
- #008080
A teal color which offers a modern look and can work well to highlight the color of the design.
Applications
Financial Website Design
Tory Blue can serve as a primary color for a financial institution's website, instilling trust and reliability. It can be used for the header, navigation, and key call-to-action buttons. Paired with a clean, minimalist design and clear typography, this color can communicate professionalism and stability, which are vital for building customer confidence in the financial sector. The cool tone also helps to create a sense of calm and security, which is beneficial in reducing anxiety associated with financial matters.
Fashion Design
In fashion, Tory Blue can be used as a base color for a sophisticated and professional outfit. A Tory Blue blazer or dress can be paired with neutral colors like gray, beige, or white to create a polished and elegant look. The color exudes confidence and style, making it suitable for business meetings, formal events, or even a stylish everyday outfit. Accessorizing with silver or pearl jewelry can further enhance the sophistication of the ensemble. The overall impact is one of understated elegance and refined taste.
Beauty Industry
Within the beauty industry, Tory Blue can be used to create a calming and refined aesthetic. Its application ranges from product packaging for serums, moisturizers, eye makeup, or foundation lines as well as the design of spa interiors. When used in packaging, this color conveys trust and stability to users. With spa interiors, Tory Blue creates a relaxing effect, and increases the overall quality of the beauty salon. Paired with lighter colors, the beauty salon gives a professional look.