Persian Blue

General Information about Persian Blue

The hex color #163CB4, also known as Persian Blue, is a deep and vibrant shade of blue with a touch of purple. It belongs to the blue color family and is often associated with qualities like trust, loyalty, wisdom, confidence, intelligence, faith, truth, and heaven. In color psychology, blue is known for its calming and relaxing effect, making it a popular choice for branding and design in various industries. Persian Blue, in particular, has a sense of sophistication and depth, which can evoke feelings of elegance and stability. It is frequently used in corporate logos, websites, and marketing materials to convey a sense of professionalism and reliability. The color's association with intelligence and wisdom also makes it suitable for educational institutions and knowledge-based organizations.

The hex color #163CB4, also known as Persian Blue, presents some accessibility challenges, particularly concerning color contrast. When used as a foreground color for text, it's crucial to ensure sufficient contrast against the background. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Using #163CB4 on a white background might not meet these requirements, making it difficult for users with visual impairments to read. Therefore, it's advisable to pair it with lighter shades of yellow, orange, or lighter hues of green to enhance readability. Tools like contrast checkers can help evaluate the contrast ratio and make informed decisions. Also, avoid using #163CB4 for critical information that needs to be easily perceived, as it could be problematic for colorblind users. Providing alternative visual cues can greatly improve accessibility.

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Digital Color Formats

Alternative colors

Applications

• Web Design

  In web design, Persian Blue (#163CB4) can be utilized as a primary color for websites related to technology, education, or finance. Its depth and vibrancy evoke trust and reliability, crucial for establishing credibility. It can be incorporated into website headers, navigation bars, and call-to-action buttons to create a professional and engaging user interface. However, due to its relatively low contrast against white, it's essential to use it judiciously and pair it with appropriate text colors for optimal readability. Employing it as a background for short bursts of text or graphical elements can add visual interest without sacrificing accessibility.

• Interior Design

  In the realm of interior design, Persian Blue serves as an excellent accent color for walls, furniture, or decorative pieces. Its rich hue can create a sophisticated and calming atmosphere in living rooms, bedrooms, or home offices. When paired with neutral colors like white, gray, or beige, Persian Blue adds a pop of color without overwhelming the space. It can also be combined with metallic accents, such as gold or silver, to create a luxurious and elegant ambiance. When used as a wall color, consider balancing it with lighter-colored furniture and accessories to maintain a sense of brightness and openness.

• Fashion

  Persian Blue can be incorporated in fashion to create eye-catching garments and accessories. Its vibrant hue is well-suited for formal wear, such as evening gowns and suits, as well as casual attire like jeans, shirts, and jackets. In accessories, it can be utilized to create contrast with a neutral outfit. When incorporating Persian Blue into a fashion design, consider the skin tone of the individual who will wear the garment. Lighter complexions may benefit from combining the color with warm tones, while darker skin tones can support the bold color on its own.

Complementary color

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