Te Papa Green
General Information about Te Papa Green
The hex color #163b3e, often referred to as Te Papa Green, is a dark, muted shade of green with a subtle depth and sophistication. It evokes a sense of nature, tranquility, and understated elegance. This color is named after the Museum of New Zealand Te Papa Tongarewa, reflecting its connection to New Zealand's natural landscapes and cultural heritage. In the RGB color model, #163b3e is composed of 8.63% red, 23.14% green, and 24.31% blue. Its CMYK values are 0.65, 0.05, 0.00, 0.76. Te Papa Green can be associated with stability, growth, and environmental awareness, making it a popular choice for brands and designs that aim to convey these qualities.
The hex color #163b3e, also known as Te Papa Green, presents some accessibility challenges due to its relatively low luminance. When used as text against a white background, it may not meet the contrast ratios recommended by WCAG (Web Content Accessibility Guidelines) for users with visual impairments. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Therefore, it's crucial to pair this color with lighter backgrounds or use it for larger text elements to ensure readability. Alternatively, using a lighter shade of green or a complementary color for text can significantly improve accessibility. When using #163b3e for interactive elements, provide sufficient visual cues beyond color alone to ensure that users can identify the element's state and function.
Shades
Digital Color Formats
Alternative colors
- #3cb371
A lighter green shade that provides better contrast against white backgrounds, improving readability and accessibility.
- #f0f0f0
A neutral gray that can be used as a background color to provide sufficient contrast with darker text.
- #0a1d1f
A very dark variant of the Te Papa Green color. This version provides better contrast when used on light backgrounds, so it can improve accessibility.
Applications
Web Design Accents
In web design, #163b3e can be used for subtle background accents, borders, or decorative elements where high contrast isn't crucial. It can create a sophisticated and calming atmosphere, making it suitable for websites related to nature, wellness, or corporate sustainability. As the color is closely linked to New Zealand it can also be used for brands and websites that try to convey a close connection to New Zealand. However, it should be carefully balanced with lighter colors to ensure readability and usability. This color works well for logos and branding elements that require a sense of environmental consciousness.
Interior Design Accents
In interior design, Te Papa Green can be used to create a soothing and natural environment. It's ideal for accent walls, furniture, or decorative items in living rooms, bedrooms, or studies. Pairing it with natural materials like wood, stone, and linen can enhance its organic feel. The color brings a touch of nature indoors, promoting relaxation and tranquility. Consider using it in spaces where you want to foster a sense of calm and connection to the environment.
Fashion accents
In fashion, this color can be used as an accent color. A nice handbag or pair of boots could have this color to give a stylish look. It would work best as a supplement to other earth-toned colors, which would ensure that the look is harmonic. You can also use this color for a tie to give a darker note to a light suit.