Persian Blue
General Information about Persian Blue
Persian Blue, represented by the hexadecimal color code #1622B4, is a dark shade of blue leaning towards violet. This color is often associated with qualities such as trust, intelligence, stability, and confidence. In color psychology, blues are generally calming and can evoke feelings of peace and security, while the violet undertones can add a touch of creativity and sophistication. The specific shade of Persian Blue is often used in corporate branding to project a sense of authority and reliability, particularly within the finance, technology, and healthcare sectors. Its strong presence makes it suitable for creating impactful designs, while its calming properties ensure it doesn't overwhelm the viewer. Its hexadecimal triplet is 16, 22, and B4, meaning that it contains 8.63% red, 13.33% green and 70.59% blue.
The contrast ratio of #1622B4 (Persian Blue) with white text is approximately 10.9:1, which meets the WCAG AAA standard for normal text and WCAG AA standard for large text. This indicates excellent readability and makes it suitable for headers, body text, and other crucial UI elements. However, when paired with black text, the contrast ratio is around 1.9:1, which fails to meet accessibility standards. Therefore, using white text on a #1622B4 background is highly recommended for optimal legibility. When using Persian Blue for interactive elements, ensure that hover or focus states provide sufficient contrast to remain accessible for all users, including those with visual impairments. It's crucial to test color combinations to ensure they meet accessibility guidelines, especially for users with color blindness. This can be achieved through various online contrast checkers.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
Persian Blue can serve as an effective primary color for websites targeting education, technology, or corporate sectors. Its depth can convey trust and stability, making it appropriate for header backgrounds, call-to-action buttons, and navigation menus. In UI design, it can be used for highlighting interactive elements, providing visual cues to users. Its good contrast with white makes it suitable for displaying important information, ensuring it remains legible. However, careful consideration of secondary colors is crucial to avoid overwhelming the user, and testing for accessibility is essential to ensure it meets WCAG standards for readability and usability across different devices and browsers.
Interior & Fashion Design
In interior design, Persian Blue is a bold choice that can bring depth and sophistication to a room. It works well as an accent wall color in living rooms, bedrooms, or studies, providing a focal point and sense of serenity. When paired with neutral colors like white, beige, or gray, it can create a balanced and inviting atmosphere. In fashion, Persian Blue can be used for statement pieces like dresses, suits, or outerwear. It can be paired with complementary colors like orange or yellow for a vibrant and eye-catching look, or with neutral tones for a more refined and elegant appearance. The shade conveys a sense of confidence and style.
Graphic Design
In graphic design, Persian Blue makes an impact in logos, branding, and marketing materials. It's often used to communicate trust, reliability, and innovation, making it suitable for companies in the technology, finance, or healthcare industries. Its boldness captures attention and can be used to highlight key information. In marketing campaigns, Persian Blue can be used in backgrounds, banners, and call-to-action buttons. In data visualization, Persian Blue can be used to represent key data points, trends, and insights.