Te Papa Green

General Information

The hex color #154548, also known as Te Papa Green, is a dark, muted shade of green that evokes feelings of nature, tranquility, and stability. It belongs to the family of green colors and possesses a subtle, earthy quality. In the RGB color model, #154548 is composed of 8.24% red, 27.06% green, and 28.24% blue. This combination results in a color that is neither too bright nor too saturated, making it suitable for a variety of design applications. Te Papa Green's hexadecimal representation provides a standardized way to define and use the color across different platforms and media. Its name, presumably inspired by the colors of the Te Papa Museum in New Zealand, further reinforces its connection to natural landscapes and cultural heritage. It is a color with subtle elegance.

The hex color #154548, also known as Te Papa Green, presents specific accessibility considerations for web developers. Its relatively dark shade necessitates careful attention to color contrast, particularly when used for text or interactive elements. According to WCAG guidelines, sufficient contrast between foreground and background colors is crucial for users with visual impairments. A contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text (14pt bold or 18pt regular). When using #154548 as a background color, it is essential to pair it with a light-colored text to ensure readability. Tools like contrast checkers can help verify compliance with accessibility standards. Additionally, avoid relying solely on color to convey information; use alternative cues such as text labels or icons to ensure inclusivity for all users, including those with color vision deficiencies. Semantic HTML and ARIA attributes can further enhance accessibility by providing assistive technologies with the necessary information to interpret and present content effectively.

Shades

Digital Color Formats

Alternative colors

Applications

• Website Footers

  Te Papa Green (#154548) can be effectively used in website footers to create a sense of closure and grounding. Its dark, earthy tone provides a stable visual base, contrasting well with lighter content areas above. The color's association with nature and tranquility can evoke feelings of trust and reliability, making it suitable for displaying contact information, copyright notices, and navigation links. By using #154548 in the footer, designers can establish a professional and calming atmosphere, enhancing the overall user experience and reinforcing brand identity. It also works well as a background for light-colored text, ensuring readability and accessibility in this crucial area of the website.

• Interior Accent Color

  This color can be used in interior design as an accent wall color. Its calming and grounding nature makes it suitable for bedrooms or living rooms, promoting relaxation and tranquility. When used in moderation and paired with lighter, neutral colors, Te Papa Green adds depth and sophistication to a space. It also complements natural materials like wood and stone, enhancing the organic feel of the room. This green works well in areas where you need a cool and soothing feeling, providing an escape from the outside world.

• Eco-Friendly Branding

  Te Papa Green (#154548) works exceptionally well in branding materials for companies focused on sustainability, environmental conservation, or outdoor activities. The color's inherent connection to nature makes it ideal for conveying a message of eco-friendliness and responsibility. It can be used effectively in logos, brochures, and website designs to establish a strong brand identity and resonate with environmentally conscious customers. The color's calming and grounding properties can also evoke feelings of trust and reliability, further enhancing the brand's credibility. Utilizing this color creates a cohesive and impactful brand image that aligns with the company's values and mission.

Complementary color

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